Competitive Communication: A Rhetoric for Modern Business

by Barry Eckhouse

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Competitive Communication offers the first full-length treatment of the classical art of rhetoric with applications to the day-to-day needs of modern managers. Based on the belief that clearly reasoned persuasion is indispensable to professionals who must convince others of their points of view, this text reveals implicit, competitive dimensions of communication to those f...more

Paperback, 304 pages

Published December 31st 1998 by Oxford University Press, USA

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Nov 10, 2011

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