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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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    <body><![CDATA[Be prepared to encounter the words &quot;supercrunch&quot; (used as any part of speech) and &quot;nano-&quot; (used indiscriminately as a prefix) approximately one billion times in a mere 272 pages. Dr. Ayres wants to write the next <em><a href="http://www.goodreads.com/book/show/1202.Freakonomics_Rev_Ed_A_Rogue_Economist_Explores_the_Hidden_Side_of_Everything" title="Freakonomics Rev Ed  A Rogue Economist Explores the Hidden Side of Everything by Steven D. Levitt">Freakonomics</a></em>, and makes his professional association with <a href="http://www.goodreads.com/author/show/798.Steven_D_Levitt" title="Steven D. Levitt">Steven Levitt</a>...<a href="http://www.goodreads.com/review/show/54467972">more...</a>]]></body>
    
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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    <body><![CDATA[What a book!  Shockingly good!  I heard about this book while listening to <u>The World is Flat</u> by Thomas Freidman.  Immediately, I made a mental note to find and read this book about the impact of computing power on everyday lives.  Algorithms, formulas, yikes! (I have a bit of a math phobia.)  Thank ...<a href="http://www.goodreads.com/review/show/48045075">more...</a>]]></body>
    
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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  <date_added>Wed May 28 09:30:30 -0700 2008</date_added>
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    <body><![CDATA[The helpful prompt from an online grocery-shopping site, “Do you really want to buy twelve lemons,” was the phrase that left me feeling troubled; it seemed to encapsulate not just the fears about loss of privacy, but concerns about our perceptions of the “norm,” the classification of humanit...<a href="http://www.goodreads.com/review/show/23127100">more...</a>]]></body>
    
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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  <read_at>Mon Jan 12 00:00:00 -0800 2009</read_at>
  <date_added>Mon Jan 12 09:22:17 -0800 2009</date_added>
  <date_updated>Mon Jan 12 09:30:14 -0800 2009</date_updated>
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    <body><![CDATA[This book was trying to be another Freakanomics...it definitely missed its mark.<br/><br/>The four interesting things I found in it:<br/><br/>1. The author went over a study done on Greyhound racing, experts vs. a computer model for predicting the winner. All the experts lost and the computer mo...<a href="http://www.goodreads.com/review/show/42788307">more...</a>]]></body>
    
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    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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  <read_at>Tue Aug 11 00:00:00 -0700 2009</read_at>
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  <date_updated>Tue Aug 11 14:10:26 -0700 2009</date_updated>
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    <body><![CDATA[This is essentially the story of how multiple regression analysis is increasingly being used in academics and industry to outsmart the humans who design the statistical models.  A big part of the story--and a fundamental truth--is that we humans ardently resist conceding our intuitive judgment to so...<a href="http://www.goodreads.com/review/show/66986601">more...</a>]]></body>
    
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
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  <read_at>Mon Jul 20 00:00:00 -0700 2009</read_at>
  <date_added>Mon Jul 20 19:13:22 -0700 2009</date_added>
  <date_updated>Mon Jul 20 19:13:22 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[&quot;Super Crunchers&quot; presented some interesting evidence demonstrating how statistics are being used more and more frequently in our day to day lives. I knew data mining was an important industry and this book showed me how.  However, I found the writing to be repetitive.  I think the author ...<a href="http://www.goodreads.com/review/show/64299858">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/64299858]]></url>
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  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>2</rating>
  <votes>0</votes>
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  <read_at>Sat Apr 11 00:00:00 -0700 2009</read_at>
  <date_added>Mon Apr 06 21:00:19 -0700 2009</date_added>
  <date_updated>Sat Apr 11 13:22:03 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[regret starting this book. I'm a computer<br/>geek already, and this book stated a lot of the obvious for me; using<br/>data and performing statistical analysis of that data enables<br/>corporations, and people to make better informed decisions. Throughout<br/>the book he gives various examples ...<a href="http://www.goodreads.com/review/show/51771580">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/51771580]]></url>
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</review>
      <review>
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    <name><![CDATA[Bob]]></name>
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    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>2</rating>
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  <read_at>Mon Feb 16 00:00:00 -0800 2009</read_at>
  <date_added>Thu Feb 05 21:10:13 -0800 2009</date_added>
  <date_updated>Wed Feb 18 16:57:14 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[If you don't understand the importance of statistics in today's world you should read this book. If stats were new to me I would have probably marked this a 3 or 4 star book. If you already have a strong understanding of stats (especially the concepts of regression and standard deviation), this book...<a href="http://www.goodreads.com/review/show/45528520">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/45528520]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/45528520]]></link>
</review>
      <review>
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    <name><![CDATA[Victor]]></name>
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  <title>
    <![CDATA[Super Crunchers]]>
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  <average_rating>3.82</average_rating>
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong><br/><br/><br/><em>From the Hardcover edition.</em>]]>
  </description>
  <published>2007</published>
</book>

    <rating>4</rating>
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  <read_at>Fri Dec 26 00:00:00 -0800 2008</read_at>
  <date_added>Thu Mar 19 18:24:40 -0700 2009</date_added>
  <date_updated>Thu Mar 19 18:25:21 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[<a href="http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart" title="Super Crunchers  Why Thinking-by-Numbers Is the New Way to Be Smart by Ian Ayres">Super Crunchers</a> is a fascinating look at how statistical methods can be applied to problems in business, medicine, education, and more.  The author, <a href="http://www.goodreads.com/author/show/184116.Ian_Ayres" title="Ian Ayres">Ian Ayres</a>, is to be commended on his presentation of technical concepts in an easy-to-understand manner. For teachers, the book is a virtual treasure t...<a href="http://www.goodreads.com/review/show/49821230">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/49821230]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/49821230]]></link>
</review>
      <review>
  <id>73646184</id>
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    <id>1929917</id>
    <name><![CDATA[Andy]]></name>
    <location><![CDATA[Portland, OR]]></location>
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  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Oct 13 00:00:00 -0700 2009</read_at>
  <date_added>Tue Oct 06 12:10:03 -0700 2009</date_added>
  <date_updated>Thu Oct 29 23:55:52 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A statistician to his core, Ian Ayres has used statistical methods to choose the title of this book. Inside, he describes running a click-through preference experiment using Google Ad Sense, and the end result—Super Crunchers?—shows that, while powerful, these techniques are certainly not, as Ay...<a href="http://www.goodreads.com/review/show/73646184">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/73646184]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/73646184]]></link>
</review>
      <review>
  <id>65285574</id>
    <user>
    <id>1587865</id>
    <name><![CDATA[Ashley]]></name>
    <location><![CDATA[Knoxville, TN]]></location>
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    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Aug 23 00:00:00 -0700 2009</read_at>
  <date_added>Tue Jul 28 11:39:45 -0700 2009</date_added>
  <date_updated>Mon Aug 24 05:36:13 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book reminded me a lot of Freakonomics in the beginning - statistics and economic theory applied in interesting ways. Whereas Freakonomics looked more at the relationship between two seemingly unrelated things, Super Crunchers explored how crunching data in new and unexpected ways can yield sur...<a href="http://www.goodreads.com/review/show/65285574">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/65285574]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/65285574]]></link>
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      <review>
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    <name><![CDATA[Jill]]></name>
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    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>5</rating>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Feb 03 00:00:00 -0800 2009</read_at>
  <date_added>Mon Feb 02 13:09:05 -0800 2009</date_added>
  <date_updated>Mon Feb 02 13:14:01 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[You don't have to be smart or to love math to read this book.  In fact, you will think you are smart and you love math if you open it up.  If you're like me and you like to read Economics books like other people like to watch &quot;Saw&quot; and &quot;Friday the 13th&quot; movies, this is just for y...<a href="http://www.goodreads.com/review/show/45167250">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/45167250]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/45167250]]></link>
</review>
      <review>
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    <name><![CDATA[Jeweleye]]></name>
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  <title>
    <![CDATA[Super Crunchers]]>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
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    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong><br/><br/><br/><em>From the Hardcover edition.</em>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Apr 21 00:00:00 -0700 2009</read_at>
  <date_added>Tue Apr 14 20:52:56 -0700 2009</date_added>
  <date_updated>Tue Apr 21 20:28:47 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I can't believe I read a book about statistics. What a geek! But it was actually pretty good. Ian Ayres took a dry subject and used a lot of real life examples to make his points. I did kind of doze off towards the end, but that's a personal problem. Anyway, it was worth reading just to learn how da...<a href="http://www.goodreads.com/review/show/52730424">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/52730424]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/52730424]]></link>
</review>
      <review>
  <id>74282999</id>
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    <name><![CDATA[David]]></name>
    <location><![CDATA[Falls Church, VA]]></location>
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  <isbn>0553805401</isbn>
  <isbn13>9780553805406</isbn13>
  <text_reviews_count type="integer">122</text_reviews_count>
  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
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  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
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  <read_at>Sat Oct 24 00:00:00 -0700 2009</read_at>
  <date_added>Mon Oct 12 10:40:44 -0700 2009</date_added>
  <date_updated>Sat Oct 24 13:49:21 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[The idea isn't really new, that with increased data available as a result of computers and the Internet,  statististical analysis in being more frequently applied to analyse the world and make decisions, yet the book describes a good number of interesting situations where data crunching is being app...<a href="http://www.goodreads.com/review/show/74282999">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/74282999]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/74282999]]></link>
</review>
      <review>
  <id>60737829</id>
    <user>
    <id>2419214</id>
    <name><![CDATA[Saelan]]></name>
    <location><![CDATA[Las Vegas, NV]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/2419214-saelan]]></link>
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  <isbn>0553805401</isbn>
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  <text_reviews_count type="integer">122</text_reviews_count>
  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>1</rating>
  <votes>0</votes>
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          </shelves>
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  <read_at>Thu Jun 25 00:00:00 -0700 2009</read_at>
  <date_added>Mon Jun 22 21:54:55 -0700 2009</date_added>
  <date_updated>Thu Jun 25 13:58:49 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Although I must admit that I may be biased due to the fact that I am not a fan of statistics, I found this book to be nothing short of atrocious. The author repeats things multiple times (using similar if not identical sentences) throughout the book, as though to increase the page count. The backgro...<a href="http://www.goodreads.com/review/show/60737829">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/60737829]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/60737829]]></link>
</review>
      <review>
  <id>72727577</id>
    <user>
    <id>1672407</id>
    <name><![CDATA[William]]></name>
    <location><![CDATA[Tallahassee, FL]]></location>
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  <isbn>0553805401</isbn>
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  <text_reviews_count type="integer">122</text_reviews_count>
  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>5</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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          </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Aug 01 00:00:00 -0700 2009</read_at>
  <date_added>Sun Sep 27 21:08:57 -0700 2009</date_added>
  <date_updated>Sun Sep 27 21:12:18 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Ian Ayres presents the value of statistics clearly and simply with plenty of ah-ha moments and funny anecdotes.<br/><br/>Definitely a good read for anyone who likes numbers, anyone who is in politics, and anyone trying to figure out what numbers mean.<br/><br/>If you read this book and pay atten...<a href="http://www.goodreads.com/review/show/72727577">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/72727577]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/72727577]]></link>
</review>
      <review>
  <id>69881845</id>
    <user>
    <id>552121</id>
    <name><![CDATA[Tommy]]></name>
    <location><![CDATA[Brookline, MA]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/552121-tommy]]></link>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto-M-111x148.jpg]]></image_url>
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    <book>
  <id type="integer">1081413</id>
  <isbn>0553805401</isbn>
  <isbn13>9780553805406</isbn13>
  <text_reviews_count type="integer">122</text_reviews_count>
  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Sep 08 00:00:00 -0700 2009</read_at>
  <date_added>Wed Sep 02 20:00:42 -0700 2009</date_added>
  <date_updated>Tue Sep 08 16:45:46 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book held some mathematically rudimentary ideas but it's sad how poorly they are understood by most people (I guess Americans specifically but I bet that extends to most people).<br/><br/>Even as a math major I found myself thinking, &quot;Yeah, he's right. I probably wouldn't have noticed th...<a href="http://www.goodreads.com/review/show/69881845">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/69881845]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/69881845]]></link>
</review>
      <review>
  <id>59904711</id>
    <user>
    <id>1489276</id>
    <name><![CDATA[Andrew]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1489276-andrew]]></link>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto-M-111x148.jpg]]></image_url>
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  <id type="integer">1081413</id>
  <isbn>0553805401</isbn>
  <isbn13>9780553805406</isbn13>
  <text_reviews_count type="integer">122</text_reviews_count>
  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>2</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at>Mon Dec 21 00:00:00 -0800 2009</read_at>
  <date_added>Tue Jun 16 11:22:28 -0700 2009</date_added>
  <date_updated>Mon Dec 21 07:34:09 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book is full of interesting anecdotes about how data mining and statistical analysis are used to improve decision making. It also includes an interesting discussion of how to combine knowledge and intuition of experts with statistical models.<br/><br/>But I found the author to be incredibly a...<a href="http://www.goodreads.com/review/show/59904711">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/59904711]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/59904711]]></link>
</review>
      <review>
  <id>51823896</id>
    <user>
    <id>684587</id>
    <name><![CDATA[Emily]]></name>
    <location><![CDATA[San Francisco, CA]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/684587-emily]]></link>
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  <title>
    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180827677m/1081413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180827677s/1081413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
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        <shelf name="read" />
          </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Tue Apr 07 11:11:57 -0700 2009</date_added>
  <date_updated>Tue Apr 07 11:15:32 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Good cocktail party examples of current statistical applications. Learn how credit card companies can predict divorce and why oenophiles are against quantitative analysis of weather patterns. But the book doesn't get beyond a list of interesting uses or applications. There's no surprise in the book ...<a href="http://www.goodreads.com/review/show/51823896">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/51823896]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/51823896]]></link>
</review>
      <review>
  <id>24554121</id>
    <user>
    <id>1240986</id>
    <name><![CDATA[Dave]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1240986-dave]]></link>
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    <![CDATA[Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart]]>
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  <link>http://www.goodreads.com/book/show/1081413.Super_Crunchers_Why_Thinking_by_Numbers_Is_the_New_Way_to_Be_Smart</link>
  <average_rating>3.58</average_rating>
  <ratings_count>496</ratings_count>
  <description>
    <![CDATA[Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? <br/> <br/>Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.<br/> <br/>Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading <strong>Super Crunchers.</strong>]]>
  </description>
  <published>2007</published>
</book>

    <rating>3</rating>
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  <read_at>Sun Oct 05 00:00:00 -0700 2008</read_at>
  <date_added>Sun Jun 15 12:17:10 -0700 2008</date_added>
  <date_updated>Mon Oct 06 18:14:59 -0700 2008</date_updated>
  <read_count>1</read_count>
    <body><![CDATA[This book has a lot of 'a-ha!' moments in it and interesting tidbits. It demonstrates the shortcomings of intuition. It gives myriad examples of objective measures of large data, especially correlation. This was particularly interesting in that it's agnostic to cause an effect but can still be power...<a href="http://www.goodreads.com/review/show/24554121">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/24554121]]></url>
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