The Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes

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The Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes

3.88 of 5 stars 3.88 · rating details · 571 ratings · 124 reviews

In The Big Rich, bestselling author and Vanity Fair special correspondent Bryan Burrough chronicles the rise and fall of one of the great economic and political powerhouses of the twentieth century�Texas oil. By weaving together the epic sagas of the industry�s four greatest fortunes, Burrough has produced an enthralling tale of money, family, and power in the American cen...more In The Big Rich, bestselling author and Vanity Fair special correspondent Bryan Burrough chronicles the rise and fall of one of the great economic and political powerhouses of the twentieth century�Texas oil. By weaving together the epic sagas of the industry�s four greatest fortunes, Burrough has produced an enthralling tale of money, family, and power in the American century.

Known in their day as the Big Four, Roy Cullen, H. L. Hunt, Clint Murchison, and Sid Richardson were all from modest backgrounds, and all became patriarchs of the wealthiest oil families in Texas. As a class they came to be known as the Big Rich, and together they created a new legend in America�the swaggering Texas oilman who owns private islands, sprawling ranches and perhaps a football team or two, and mingles with presidents and Hollywood stars.

The truth more than lives up to the myth. Along with their peers, the Big Four shifted wealth and power in America away from the East Coast, sending three of their state�s native sons to the White House and largely bankrolling the rise of modern conservatism in America. H. L. Hunt became America�s richest man by grabbing Texas�s largest oilfield out from under the nose of the man who found it; he was also a lifelong bigamist. Clint Murchison entertained British royalty on his Mexican hacienda and bet on racehorses�and conducted dirty deals�with J. Edgar Hoover. Roy Cullen, an elementary school dropout, used his millions to revive the hapless Texas GOP. And Sid Richardson, the Big Four�s fun-loving bachelor, was a friend of several presidents, including, most fatefully, Lyndon Johnson.

The Big Four produced offspring who frequently made more headlines, and in some cases more millions, than they did. With few exceptions, however, their fortunes came to an end in a swirl of bitter family feuds, scandals, and bankruptcies, and by the late 1980s, the era of the Big Rich was over. But as Texas native Bryan Burrough reveals in this hugely entertaining account, the profound economic, political, and cultural influence of Texas oil is still keenly felt today.(less)

Hardcover, 466 pages

Published January 27th 2009 by Penguin Press HC, The (first published January 1st 2009)

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Dec 31, 2012 Cheryl rated it 5 of 5 stars

Shelves: history, non-ficton

Excellent book about the big four oilmen (aka the Big Rich) and their families in Texas from the 1930s into the 1980s. These were powerful men/families that through their immense wealth influenced Texas and the country both socially and politically.

The Big Four were Roy Cullen (Houston), H. L. Hunt and Clint Murchison, Sr. (Dallas), and Sid Richardson (Fort Worth). Bryan Burrough follows the trials and triumphs of each man and family(ies) with great dedication. Several men were racists and anti...more

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Nov 09, 2010 Annick Rodriguez rated it 5 of 5 stars

Fantastic read about how the Texas Oil industry become as powerful as it is. Fascintating character studies on the Big Four oil dynasties, H.L. Hunt, Clint Murchison, Sid Richardson, Roy Cullen, and all their legacies, triumphs and tragedies. ALso analyzes the great impact these Oilmen had on the economy, global politics, the Middle East, World War II, the Presidency (Lyndon Johnson was one political ally of many). This reads like any episode of Dallas you've ever seen, only MORE over the top. S...more

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Feb 24, 2010 Tony Daniel rated it 2 of 5 stars

Shelves: history

This is a fun tour. It's particularly strong on the early years of H.L. Hunt, Roy Murchison and Sid Richardson (the Bass family founder). The book loses its way a bit with the big detour through the Glenn McCarthy story (which deserves its own book). The main problem with the book is Burrough's strident liberal political correctness. It's "ultra-conservative" this and "ultra-conservative" that over and over again. Burroughs can't fathom why any of these people, whom he otherwise admires, might n...more

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Jun 29, 2012 Wanda rated it 4 of 5 stars

A very compelling and interesting "history" of the big four "wealthy beyond your wildest dreams" Texans. Burroughs discusses Roy Cullen, HL Hunt, Clint Murchison, and Sid Richardson. A few others are thrown in as other illustrations of the swaggering, egotistical, ill educated and small minded men who were lucky, ruthless and tenacious at a time when there was little in Texas beyond some sagebrush and skinny, malnourished cattle grazing on thousands of acres of brush and mesquite trees. A clever...more A very compelling and interesting "history" of the big four "wealthy beyond your wildest dreams" Texans. Burroughs discusses Roy Cullen, HL Hunt, Clint Murchison, and Sid Richardson. A few others are thrown in as other illustrations of the swaggering, egotistical, ill educated and small minded men who were lucky, ruthless and tenacious at a time when there was little in Texas beyond some sagebrush and skinny, malnourished cattle grazing on thousands of acres of brush and mesquite trees. A clever writer for the New Yorker referred to them as Troglodyte genus Texana. Don't you just love it! The discussion of the amount of oil, the lack of concern for the destruction of oil fields by overdrilling, the burning off of precious natural gas were fascinating. Anyway, Texans REVERE these guys. They are gods. I will never forget when HL Hunt's grandaughter moved to Midland in the 70s for a while. West Texans were positively orgasmic.
If you want to get a good flavor of Texas, read this book. It will open your eyes and help you to understand why Texans vote for ignoramuses like Rick Perry, where the rest of the country would be humiliated to have this nitwit as their governor. In Texas, money talks, and education is disdained as inconsequential. The fact that these guys, who had very little education had as much influence as they did on our politics is disconcerting. I guess I keep hoping that we actually have a better playing field than we do in crafting legislation. But again, money talks.
The book is written in a very accessible way. There are a few errors of spelling that I picked up, so shame on the editor. But then I find that editors and their craft don't really seem to matter in the push to publish a book these days. My only complaint about the book is that I'd have liked him to have thrown in some more interesting characters, but this is unfair. The book is about the big four and he has a right to narrow down his topic. It's just that it is such an interesting one and the times and places are so interesting, that I kept wanting more.(less)

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Apr 30, 2009 Tripp rated it 4 of 5 stars

There are some areas of the country I find particularly interesting. Most I can attribute to a personal connection (VA, NC, CA), because of what happens there (LA, NYC) or some combination (DC). Others are just so peculiar that they make for fascinating reading. These tend to be on the geographical fringe; places like Alaska, Maine and Texas. Bryan Burroughs (co-author of Barbarians at the Gate) tackles some of the key creators of the modern Texas in the Big Rich: The Rise and Fall of the Greate...more There are some areas of the country I find particularly interesting. Most I can attribute to a personal connection (VA, NC, CA), because of what happens there (LA, NYC) or some combination (DC). Others are just so peculiar that they make for fascinating reading. These tend to be on the geographical fringe; places like Alaska, Maine and Texas. Bryan Burroughs (co-author of Barbarians at the Gate) tackles some of the key creators of the modern Texas in the Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes.

This book is a fun, but serious, read. It covers four families, the Hunts, the Cullens, the Murchisons and the lonely Sid Richardson. None of these names were terribly familiar to me, although I had a vague sense that Hunt=money at some point. Through luck, smarts and willingness to take risks continually, they built independent Texas oil fortunes in the 20s and 30s. Through their extravagant living, they created the idea of the insanely rich Texas oil tycoon and the culture of conspicuous consumption that lives on in Texas. Some of them were at least partially responsible for the rise of the Radical Right in 40s and 50s, although others were behind the rise of the greatest liberal of the second half of the 20th century, LBJ.

The stories follow a familiar pattern, but they are no less enthralling for it. Young penniless man takes a number of risks (including bigamy in one case) and then hits the jackpot. Newly rich man throws around his weight, gets burned by it and then lives to see his family decline as the scions make huge mistakes or battle viciously amongst themselves. Burroughs keeps the narrative moving quickly and his sympathetic look at these peculiar characters and their strange histories makes for good reading. It isn't just these families that make an appearance. We see a number of lesser (financial) lights, including the Bush family, who have oil to thank for their success.

In the conclusion, Burroughs notes that the time of the oil man has passed and the new Texas is a more cosmopolitan place, that doesn't have much time for poorly educated big hat oil men. It would be interesting. The place where you might find them still is China. In cities like Shanghai, the culture of mass consumption and sudden wealth is taking off. It will be interesting to see how they try to impact the power structure as the Texans did.(less)

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Oct 07, 2009 Joe Perrone Jr rated it 5 of 5 stars Recommends it for: anyone interested in political and economic history

Recommended to Joe by: Joyce, the librarian at Etowah Branch Library, Etowah, NC

Originally, I went in to the library to find a non-fiction book in large print. Whenever I am engaged in writing a mystery novel (my favorite read, also) I refrain from reading other such books for fear that I might subconsciously purloin an idea or two. Because the librarian is a friend of my wife's, I felt obliged to accept her suggestion of this book. Little did I realize how absorbed in it I would become over the next few weeks. It is a huge book, and since I have difficulty reading (due to...more

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Apr 21, 2009 Andy rated it 3 of 5 stars

A native Texan once told me that, per-capita, downtown Dallas has more square-feet of glass than any other city in the world, ensuring that on the mirrored surfaces, residents have countless opportunities to glimpse their own captivating image. I cannot confirm the statistic but Texans certainly do love to reflect on their identity and unique cultural heritage. This 175-year tradition is dutifully maintained by Bryan Burrough in his multi-generational history of Texas oil, The Big Rich.

After the...more A native Texan once told me that, per-capita, downtown Dallas has more square-feet of glass than any other city in the world, ensuring that on the mirrored surfaces, residents have countless opportunities to glimpse their own captivating image. I cannot confirm the statistic but Texans certainly do love to reflect on their identity and unique cultural heritage. This 175-year tradition is dutifully maintained by Bryan Burrough in his multi-generational history of Texas oil, The Big Rich.

After the First World War, Texas was Heaven-on-Earth for any entrepreneur with a hearty appetite for risk and access to a drilling rig. Oil was gushing from shallow deposits all across Texas—gushers were being struck in the town dump, practically everywhere—and the business was particularly lucrative in East Texas with high-quality oil reserves and easy access to transportation routes to the East Coast. Numerous Texas millionaires emerged from the scramble, but few were as rich and powerful as Roy Cullen, Clint Murchison, Sid Richardson, and Haroldson Lafayette Hunt, the Big Four of Texas Oil. These men cemented their fortunes with gutsy ventures in oil and natural gas exploration, and they wrangled with Eastern “Big Oil” and the federal government to maintain their dominance.

Of all the history recounted in The Big Rich surprisingly little has much to do with oil: H.L. Hunt’s secret families, the founding of the ultra-conservative school of Republicanism, media coverage of the Texas oilmen and evolving perspectives from outside Texas, and disastrous forays into other lines of business. Burrough is absolutely giddy—giddy!—in his recollection of the private excesses of the oilmen: the private jets, island hideaways, gargantuan ranches, hobnobbing with movie stars and politicians, and of course, the endless sex, booze, and cocaine.

Late in the book, Burrough expounds at length on the Dallas Cowboys. He explains how football, possibly single-handedly, restored Texan Pride and allowed the people of Texas to survive the decline of the post-oil era. Admittedly, being neither a Texas native nor an sports aficionado, I can’t hope to understand the deep-rooted cultural significance or the Earth-shattering transformative power of professional football, but by this point in the book I’d had just about enough of Burrough and, indeed, of Texas staring longingly into the mirror.

Thankfully, shortly thereafter, the Big Four’s second generation arrived on the scene, squandering fortunes at a record pace, squabbling over crumbs, and bringing the whole thing crashing down around themselves. I have to hand it to Texans, for all of their faults, they certainly know how to end a story with a bang.
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Jun 15, 2012 Bonnie M. rated it 4 of 5 stars

Fascinating read about Texas oil from Spindletop until the 70s.

Was amazed at the incredible persistent of the Big Four to just keep going, in some cases after endless dry wells. No wonder they had a sense of entitlement. It also explains their embrace of conservative, right wing politics. I don't necessarily agree but I feel like I understand where they're coming from.

As someone who recently moved to Texas, I was surprised that the Texans I met were nothing like the stereotypes I grew up with o...more

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Aug 05, 2012 Caleb rated it 4 of 5 stars

A thoroughly enjoyable history of the four big early Texas oil fortunes and the varying paths the first generation took and what happened when the second generation came in. Burrough co-wrote Barbarians at the Gate and brought that level of detail and well-paced writing to this book. It bounced between four families (Cullens, Hunts, Murchisons, and the Richardsons/Basses) with ease, though I would have like family trees (especially of the Hunt mess) and a map of Texas listing all the counties. H...more

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Jun 04, 2012 Amanda rated it 3 of 5 stars

This will be the third Burroughs book I've read and I must say his writing is quick, readable and direct. I'm a sucker for good books on Texas personalities given my connection to the place, and I think he was spot on in the introduction when he said that Texas is th only state with a real sense of identity that is hard to describe to those who haven't experienced it. The personalities in the book were foolhardy, brilliant, hard charging, opportunistic and ultimately hubristic - that said, they...more

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Jul 26, 2011 Cheryl rated it 4 of 5 stars

This was a fascinating book. I would never have read it were it not for my sister-in-law Claire who had a copy of it for her book club. It's the story of several generations of four Texas families who rose to affluence and influence in Texas and in DC after The Big Four (basically gamblers with oil) discovered oil in Texas. The book follows the four families from the 1920s to the present against the backdrop of 20th century Texas and US history, Presidential politics (Eisenhower, Kennedy, Johnso...more

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Aug 15, 2010 John rated it 3 of 5 stars

Surprisingly engaging book about the four pre-eminent Texas oilmen of the 20th century: Roy Cullen, H.L. Hunt, Clint Murchison, and Sid Richardson and their legacy. Lots of family drama and political intrigue, as well as the fortunes won and lost along the way. Here are a few of the chapter titles to whet your curiosity:

* The Bigamist and the Boom
* "A Clumsy and Immeasurable Power"
* Sun, Sex, Spaghetti - and Murder

The author was a reporter for the Wall Street Journal and is able to get into the...more

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May 11, 2010 Cynthia rated it 4 of 5 stars

Intriguing stories about the men (unfortunately mainly men) that I grew up hearing about in Texas. These are the backgrounds of the men who made Texas famous for oil and big money. Really enjoyed the gossipy but true life adventures. Sadly,many of these families have devolved into the right-wing politicians and now have brought shame onto Texas. (Actually they were doing this for decades but not as openly.) Very detailed and researched. Now I know who owned some of those houses I used to walk my...more

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Jul 05, 2011 Charles rated it 4 of 5 stars

Feeling a little down on yourself? Self worth taking a hit in this soft economy? Well take a load of these guys and you'll feel a lot better about yourself and your prospects. From bust to flush and back again for most of them, these oil men had drive, ambition, and the ability to spend crazy amounts of money. Need a loan and only have $127 to your name? No problem. These guys got banks to pony up millions of dollars in backing with little or nothing to guarantee the loans. They were everything...more

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May 07, 2010 Katherine rated it 2 of 5 stars

The stories of the four richest oilmen in Texas were not interesting enough to keep me reading past half-way. I love stories about people working from nothing to become successful but these guys all seemed to have stumbled on to oil mostly due to dumb luck and some amount of perseverance. The perseverance is admirable but otherwise they didn't strike me (as of halfway through) as particularly admirable. I didn't make it to the extensive explanation of big oil's impact on the nation's politics bu...more

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Mar 23, 2009 Barrycolbert2002yahoo.com rated it 5 of 5 stars

Wow, just finished. I am glad of Texas History way back in the seventh grade. This book is proof positive that money, fast money, quick money, will lead a man into the depths of h'ell. Just think of it - four families with a mass of wealth. Now it is all gone.
This is a Long Long book. I ended up giving in about 25 to 30 pages
at a time. Take your time with it. Lots of interesting facts and stories of politics, National polictics, and a World War to boot.
Do not miss this one if you are from Tex...more

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Oct 29, 2009 Sandy rated it 4 of 5 stars

If you live in Texas, this should be required reading. If you want to know about Texans, this should be required reading. However, there are some errors in the book, but minor according to my native sources. As a Houstonian, I like that Houston is presented very positively. The Cullen family is alive and well and still philanthropic.
Loved the facts about Texas supplying the oil to win WW2. And, a little upsetting that these particular rich folks supported the very conservative point of view tha...more

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Mar 07, 2013 Matt Kelty rated it 4 of 5 stars

Just read on the recommendation of a colleague - a long, but fun non-fiction read (you couldn't make up most of it, believably).

There were obviously a lot of points where the author got a little out of his depth in terms of financials (where I am a geek), but these read more like typos and I think he had the big brushstrokes right. It delves into politics a few times, but the author also did a "pretty good" job in self-restraint. Not great, but not dailykos-fodder either.

Would definitely recom...more

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Aug 12, 2012 Geoff rated it 3 of 5 stars

H.L. Hunt, Clint Murchinson, Roy Cullen, Sid Richardson=patriarchs of Texas oilman.

Big Rich nickname for the Rich oil man

All started as wildcatters after spindletop.

Interesting how much of their loans (all) at first went to oil wells, i.e. leverage to the hilt.

Bunker Hunt tired to cornor the silver market in late 70s, Paul Volker intervened...worth furhter study.

Wealth ruined family life of all except Cullens...Roy Cullen seems like a good guy, contributed heavily to University of Houston. Gav...more

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Aug 18, 2011 Michelle rated it 4 of 5 stars

Much meatier than Texas Big Rich: Exploits, Eccentricities, and Fabulous Fortunes Won and Lost. Thorough/satisfying description the four Big Rich families and their significant business deals. (So, we have Roy Cullen to thank for Houston's lax zoning). Burrough also describes Big Rich influence and maturation in national politics. He stops short, however, of drawing conclusions, unlike Sandy Sheehy in Texas Big Rich. (For example, what does he think of Houston's zoning - or lack thereof??) And t...more

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Dec 23, 2010 Kenn rated it 4 of 5 stars

The Big Rich is a fascinating story about four Texas families who became fabulously wealthy by striking oil.
Of these four, perhaps the most interesting was that of the Hunts. H.L. Hunt the family patriarch, was the real scoundrel of the bunch. He was a philanderer who had three wives! He made his fortune by, among other actions, taking advantage of inside information.

Sid Richardson and Clint Murchison were boyhood friends. Richardson parlayed a modest loan from Murchison's banker father into hu...more

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Sep 06, 2011 SA rated it 5 of 5 stars

Shelves: texas, non-fiction

Loved this book. However, in thinking about how I would rate it, I confronted whether I was more in love with the content or the actual work of the author. so with that said...

content: this book tells the story of the "Mount Rushmore" of Texas oil -- Hunt, Murchison, Richardson & Cullen. the stories of discovery are fascinating. However, the tales of opulence, political involvement and familial evolution over time are just as enthralling. Quite frankly, I can't think of any other subject mat...more

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Nov 02, 2011 Joann rated it 4 of 5 stars

Shelves: non-fiction

I gave it 4 stars mostly because of how much I learned. This was interesting, however on more levels than one might consider. It wasn't just about oil or money, but it was very much about Texas and now the oil industry and the state became a symbiotic entity that both created and destroyed economies--both personal and political. I was fascinated about the interconnectedness of the oil rich and the ultra right-wing conservative political movements of the 30s, 50s, and 80s. A lot to think about.

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May 22, 2011 Raymond rated it 4 of 5 stars

I found this a really interesting telling of the oil fortunes and misfortunes in Texas; however, I would have liked to be provided with some information on the steam (boiler) engines that were used in the drilling! Burrough often tells of the hazards that the boilers were when the gushers came in, but does not detail at all the use of the boilers.
My family enjoyed a stay in the Shamrock Hilton when we moved to that area in 1973, it had an amazing pool! Also, as a software representative for IBM...more

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Dec 22, 2010 Rebecca Fieler rated it 5 of 5 stars

Growing up in Texas, the oil industry has always been looming in the background. So many of these names are plastered on buildings around the state, but I have never really known much about the people themselves. This book is very readable and very well written. So often "group biographies" jump like crazy, so you don't ever get a good feel for the people themselves, but that isn't the case here. The characters are larger than life, and the author really entwines their lives and their careers to...more

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Aug 03, 2011 Bill added it

An excellent summary of the four most powerful Texas oil families and how they fared in subsequent generations.. you know that saying: "the richer, the screwier...", well, it applies (in most cases). This book made me quit thinking that Clint Murchison was all that great. He actually makes Jerry Jones somewhat appealing (as an owner of the Cowboys, at least, if you care about that [and who really does?]). The Bass family is by far the smartest of the group.

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Nov 08, 2009 Jessica rated it 3 of 5 stars

Pretty interesting book about how oil in Texas became what it is, including the rise and fall of the big four oil famalies. What I found really interesting was learning about how oil and natural gas were kind of a new frontier, something I can only equate to the dot-com boom of the 90's.
Also, as a sidenote, there is a mention of the man my grandmother worked for here in Houston as his personal secretary for years and years. Pretty oool.

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Jan 22, 2012 Ian Billick rated it 4 of 5 stars

Thoroughly enjoyable. Big characters. Interesting narrative. Tied together several threads that I had never understood-- the owners of the Kansas City Chiefs, their attempts to corner the silver market, and the oil crash in the late 1980's that caused so much trouble for many of my classmates in Texas. Worth reading for anybody who wants to understand Texas.

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Jan 20, 2010 Martha rated it 3 of 5 stars

Shelves: started-but-couldn-t-finish

Even though it was pretty slow reading, I did enjoy what I read of the book. I definitely feel like I learned some about the oil business in Texas. I found it a little hard keeping up with the different "characters"--and they are characters. If I didn't have anything else to read, I would probably finish it, but I have so many books on my shelf that I am waiting to read, I just feel like I need to move on.

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Oct 27, 2012 Dana rated it 3 of 5 stars

I liked this book, but its early sections are more interesting than its later ones. I thought it dragged by the end and I really didn't care about the second and third generations of the "Big Rich" Texas oil families. But their beginnings and the intertwining of Texas oil money and conservative politics made for interesting reading at the start.

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About Bryan Burrough

Bryan Burrough joined Vanity Fair in August 1992 and has been a special correspondent for the magazine since January 1995. He has reported on a wide range of topics, including the events that led to the war in Iraq, the disappearance of Natalee Holloway, and the Anthony Pellicano case. His profile subjects have included Sumner Redstone, Larry Ellison, Mike Ovitz, and Ivan Boesky.

Prior to joining...more

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