Sign in with Facebook
Loading...
Scenarios: The Art of Strategic Conversation
Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication "Scenarios" is still acknowledged as the definitive work in the field. Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. The "Se...more
Hardcover, 382 pages
Published
January 14th 2005
by John Wiley & Sons
(first published October 24th 1996)
Friend Reviews
To see what your friends thought of this book,
please sign up.
This book is not yet featured on Listopia.
Add this book to your favorite list »
Community Reviews
(showing
1-30
of
113)
He kept on going on about the "business idea" at the start of the book and I didn't get why. I kept going and later on in the book everything fell into place. Awesome book.
It has specific examples for strategic scenario planning, and makes good coverage to your knowlage for buisness simulations.
May 10, 2013
Jan De man
added it
May 03, 2013
Gail Rand
marked it as to-read
Apr 25, 2013
Reed
marked it as to-read
Apr 11, 2013
Genene
marked it as to-read
Apr 01, 2013
Rhonda
marked it as to-read
Mar 24, 2013
Adam Elkus
marked it as to-read
Mar 11, 2013
Samuel
marked it as to-read
Mar 11, 2013
Sabihah
marked it as to-read
Mar 09, 2013
Grg Law
marked it as to-read
Feb 26, 2013
Jeremy Lightsmith
marked it as to-read
Feb 26, 2013
Rajat
marked it as to-read
Feb 17, 2013
Michael Bradfield
marked it as to-read
Jan 27, 2013
PrimalLogic
marked it as to-read
Jan 18, 2013
Peter Wallace
is currently reading it
Jan 03, 2013
Bill Zimmerman
marked it as to-read
There are no discussion topics on this book yet.
Be the first to start one »
