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Specialty Shop Retailing: How to Run Your Own Store Revised
This comprehensive, revised edition offers how-to information for starting a small business in specialized retailing, from the mom and pop operation to a chain memorabilia store. Highly practical, it incorporates the newest developments within retail sales, including information on the changing economy (such as how e-commerce affects small business owners).
Hardcover, 368 pages
Published July 26th 2002 by John Wiley & Sons
(first published 1997)
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Oct 14, 2011 Becky rated it it was amazing · review of another edition
This book is loaded with great information for a local independent retailer or someone who plans to be one. It covers everything from the big picture to comprehensive day-to-day activities. It's a great resource!