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Samuel Bronfman: The Life and Times of Seagram S Mr. Sam

4.75  ·  Rating Details ·  4 Ratings  ·  1 Review
The irascible son of a Jewish pioneer from Czarist Russia whose business acumen built an international company renowned for the quality of its products. Samuel Bronfman's father failed as a wheat farmer and then found success selling frozen fish, firewood, and horses. At this point young Sam observed to his father, "The bar makes more profits than we do. Instead of selling ...more
Hardcover, 560 pages
Published December 1st 1991 by Brandeis University Press
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Ryan Holiday
Jul 05, 2012 Ryan Holiday rated it it was amazing
In terms of 20th century business titans, Bronfman has been completely forgotten. Of all the people for it to happen to, Bronfman is least deserving as his family legacy has stood the test of time. His grandson is now the CEO of Warner Brothers Records and a small oil investment in Texas turned until a multi-billion dollar payout.

Regardless, Marrus' book does the man much justice. Despite pushing 550+ pages it is never boring. Seagram is seen as a crafty hustler, turning a family hotel business
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Michael Robert Marrus, CM FRSC is a Canadian historian of France, the Holocaust and Jewish history. He was born in Toronto and received his BA at the University of Toronto in 1963 and his MA and PhD at the University of California, Berkeley in 1964 and 1968. He is a Professor Emeritus of Holocaust Studies at the University of Toronto.

Marrus is an expert on the history of French Jewry and anti-semi
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