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Turn Signals Are The Facial Expressions Of Automobiles
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Turn Signals Are The Facial Expressions Of Automobiles

3.5 of 5 stars 3.50  ·  rating details  ·  48 ratings  ·  4 reviews
From water faucets and airplane cockpits to the concept of ”real time” and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the p ...more
Paperback, 224 pages
Published May 21st 1993 by Basic Books (first published 1992)
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You should never attribute to malice that which can be explained by incompetence, but some of the examples in this book make me question the limits of incompetence.
Norman's stuff is about the anthropology of technology. We interact with physical environment, organizations, individuals -- and stuff. He gives insight into the stuff.
Beau geste!
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Donald Arthur Norman is a professor emeritus of cognitive science at the University of California, San Diego and a Professor of Computer Science at Northwestern University, where he also co-directs the dual degree MBA + Engineering degree program between the Kellogg school and Northwestern Engineering. Norman is on numerous company advisory boards, including the editorial board of Encyclopædia Bri ...more
More about Donald A. Norman...
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