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Fashion Retailing: A Multi-Channel Approach
The only retailing book that exclusively focuses on the fashion segment of the retailing industry, its complete coverage includes the author's personal experience, in-depth interviews with industry professionals, and a wealth of pertinent photographs, exposing fashion retailing as a "multi-channel" industry. Beginning with a broad overview of fashion retailing, this book t ...more
Paperback, 432 pages
Published January 1st 2005 by Prentice Hall
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