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  <title><![CDATA[Branding Faith: Why Some Churches and Nonprofits Impact Culture and Others Don't]]></title>
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  <description><![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]></description>
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    <![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]>
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  <read_at>Wed Mar 25 20:18:03 -0700 2009</read_at>
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    <body><![CDATA[On the whole I have to appreciate the author of this book in that he's honest, to the point, and speaks to the point even when he knows it's going to offend so audiences. He lays it out how it is, and that has to be respected.<br/><br/>That being said, early on, I started to go frustrated with the...<a href="http://www.goodreads.com/review/show/48414783">more...</a>]]></body>
    
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    <![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]>
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  <read_at>Thu Jul 16 00:00:00 -0700 2009</read_at>
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  <date_updated>Thu Jul 16 10:49:10 -0700 2009</date_updated>
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    <body><![CDATA[He had a few points that really helped, and the rest of the book was mediocre.]]></body>
    
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      <review>
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    <![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]>
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    <body><![CDATA[Ok read.  It really boils down to knowing what your purpose is and having a compelling story to share it.]]></body>
    
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    <![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]>
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    <![CDATA[&lt;DIV&gt;Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith: Why Some Ministries Impact Culture and Others Don&rsquo;t, he shares his road-tested strategies for using media and marketing to make your mark on people&rsquo;s minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry&rsquo;s strategies ablaze.&lt;/DIV&gt;]]>
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