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Designing Type

4.28  ·  Rating Details ·  190 Ratings  ·  6 Reviews
One of the most essential tools of graphic design, typography influences the appearance of visual print materials perhaps more than any other component. This essential book explains the processes behind creating and designing type. Author Karen Cheng discusses issues of structure, optical compensation, and legibility, with special emphasis given to the often overlooked rel ...more
Paperback, 224 pages
Published May 19th 2006 by Yale University Press (first published May 8th 2006)
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Linda
Jan 14, 2012 Linda rated it it was amazing
Ok, you slugged it through design school where you learned about typefaces like serif, sans serif, ornamental...the works. While you now know the difference between Bauhaus and Arial, you still don't know how to design a typeface. Designing Type can rescue you, especially if you need to design a typeface in a hurry for a client who demands something to go with his product line...

Author Karen Cheng, associate professor at the University of Washington's Visual Communication Design Program in Seatt
...more
Muhammad
Jun 22, 2012 Muhammad rated it it was amazing
If you want to make you own typeface (font) this is the book that takes step by step. Even if you are interested in the minute detail of each letter, should the o be perfectly round or oval, this book is for you. It's a large format book and a feast for the eyes of those interested in font.
Alexandru Darie
Jun 28, 2013 Alexandru Darie rated it it was amazing
Best book on type design. Must have for any graphic designer!
Tony Go
May 16, 2010 Tony Go rated it it was ok
the only girl there is

and she just isn't.




David
Oct 30, 2009 David rated it really liked it
Why didn't my art teachers make me read this years ago?
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  • Anatomy of a Typeface
  • Type: A Visual History of Typefaces and Graphic Styles (Volume 1, 1628-1900)
  • The Complete Manual of Typography
  • Detail In Typography
  • Typographic Systems of Design
  • Design Writing Research
  • Designing with Type: The Essential Guide to Typography
  • The New Typography
  • The Education of a Graphic Designer
  • A Type Primer
  • Typographic Design: Form and Communication
  • The Elements of Typographic Style
  • Typographie =: Typography
  • Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design
  • Stop Stealing Sheep & Find Out How Type Works
  • Elegantissima: The Design and Typography of Louise Fili
  • The Anatomy of Type
  • Logo, Font & Lettering Bible: A Comprehensive Guide to the Design, Construction and Usage of Alphabets and Symbols

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