Do You!: 12 Laws to Access the Power in You to Achieve Happiness and Success
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Do You!: 12 Laws to Access the Power in You to Achieve Happiness and Success

3.98 of 5 stars 3.98  ·  rating details  ·  449 ratings  ·  62 reviews
Since rising out of the New York City streets over 25 years ago, Russell Simmons has helped create such ground breaking ventures as Def Jam Records, Phat Farm and Def Comedy Jam, in the process becoming known the world over as �The CEO of Hip Hop.� Russell might have helped introduce hip-hop to the world, but he credits his success to his belief in a strong set of principl...more
Hardcover, 320 pages
Published April 24th 2007 by Gotham (first published 2007)
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Gian Fiero
Much has been written and said about Russell Simmons. The Godfather of Hip-Hop (which he is affectionately referred to, but does not like to go by) has created a media empire and amassed a fortune in the process. While his riches might be the subject of many articles and interviews, living a life of generosity and sharing blessings are the focus of his new book. Essentially, the book emphasizes two philosophies. One revolves around achieving success; developing vision, getting a clear focus, hav...more
Reynaldo
This is actually the first book review i have made by a celebrity or however you call it. After i finished this book i have learned more about Russell Simmons as a person, not some rich guy that wants to make more money for a book. I would have to say this book is real, deep down to earth, and translates it back into reality. Whenever i finish reading a chapter, i have noticed that where ever i left my bookmark, i have learned about 3 to 5 quotes that is true and i would always remember it. So f...more
Siju Odeyemi
A great feel-good book and a fantastic ad for the Jivamukti yoga centers in New York and London.
Young Napoleon
Uncle Russ is a very positive man. I'd love to kick it with Uncle Russ. He's a man who values hard work, integrity, & above all, love. This is very apparent to anyone reading this book. In fact, the only reason the book lost a star is due to how apparent it is. Surely there's a way this could have been better edited without losing Russell's enthusiastic, honest, & conversational tone. He plays it pretty safe. He doesn't want to upset ANYONE. This is good, it is a positive way of living &...more
Cheryl
He offers some sage advice. I took copious notes in my reading journal. I only gave the book three stars because his cursing and use of the N word was annoying. That is the last thing I want to see in a motivational book.

One thing that resonates with me is when he writes about writing down your vision as soon as you have it. I have often thought of great ideas and then say to myself, I will remember it. My memory is about as long as my finger, so I forget things often.

I liked what he said about...more
Miranda Sherman
This was a great book! Very uplifting and full of great advice. All 12 of the laws are common sense, but easier said then done and as he says in the book "Remember to remember". Russel Simmons is the hip-hop mogul and owner of many companies. Some of his ventures are Rush Philanthropic, Rush Card, Phat Farm, Baby Phat, Global Grind, and many, many more. He walks you through the start of his career and how he got to where he is today by "trying" to follow these rules. He mentions several times i...more
Katie
This audiobook was half usable advice on success and half a discussion of Simmons's success and his personal values. I normally dislike abridged audiobooks, but I'm glad this one is shortened.

Towards the end of the audiobook the focus is mostly on Simmons's opinions on living a vegan lifestyle and politics, which I didn't find as interesting or applicable to the book's topic as earlier advice. I feel like he got off track and decided to bring up topics that would have made readers put the book...more
Caitlin
Usually I wouln't review a self-help or business book on goodreads, but I actually really liked this book. I didn't know too much about Russell Simmons, just that he's been really successful in the music business and seemed to be pretty savvy when I saw him on Oprah. So I kind of picked up this book just based on that and found myself pretty much being like 'yep, can't argue with that' throughout this book. Also an interesting look at the music/TV/clothing/production business. And who knew he wa...more
India Celeste
I was working as an intern at Phat Fashions the summer that this book came out, and I had no idea that this book would be as inspirational as it was. Much of the language is how he really talks, but if you can get through that, the wisdom and advice is solid. I concur with a lot of "teachings" that were mentioned in the book as well as reflect on some of the stories that were told during certain times. I will say that some of the stuff won't exactly apply to everybody. I've read the book twice s...more
Charles
This book is great! I didn't actually read the book but I listened to the audio book version (got it free from iTunes). Since the audio book is an abridged version, I assume that the bulk of the important topics were kept intact. Russell Simmons has some great points, many great anecdotes to illustrate those stories and best of all he keeps it real (as best as I can tell) while adding some humor into the mix. A good number of his thoughts and ideas draw from religious thought and teachings. Howe...more
Chris Royster
A lot of Hip Hop heads go straight for this book to learn about Rush and his tactics and advice on business and how to be a mogul!This is his 2nd book and it is very spiritual.I am agnostic,but it helped me put things into perspective pretty well!Good tips on self discipline and standards to rule yourself by!Doesn't come off preachy at all.Funny and straight forward(self contradiction and all)!I refer back to chapters as I am in the entertainment industry and it gives me many real life examples...more
Stephrycraw
Honestly, I was pleasantly surprised with Russell's "straight-up", but "strictly business" approach to success and business. Simmons speaks in a vernacular understood by the young men and women, who may be less inclined to pick up Donald Trump's book, or sign up for a business class in school. I appreciated how Simmons incorporated his personal beliefs; he is practicing Yogi, is a proud Vegan, while maintaining his Hollis, Queens "street cred". I also found the quotes throughout the book very po...more
Adrienna
DO You is a book that is not only inspirational, but to get us in the mindset as dreamers to step out on that dream and make it a reality. He lays down the law too. I took intensive notes. It is bigger than hip-hop music, producer, business owner of PHAT Farm and other ventures, and where we can focus on our ideas as entrepreneurs to take it to the next level. Positive notes, not to let the negativity, or haters offend or stop our dream! Do not allow anyone to stomp on your dreams! It is your vi...more
Tiffany Anderson
I'm not reading this book anymore. After he put out the offensive sex tape parody, then retracted by request of the NAACP, then came up with a milquetoast apology, I cannot continue to read this. It troubled me how he spoke of women, except for his ex-wife Kimora - they seemed more like objects.

I am part of GirlTrek.org, a national walking group that tries to emulate Harriet Tubman on her 150th anniversary. There's no way to condone his behavior. Hopefully he'll make a full recovery and I can p...more
Calynn
Russell Simmons has clearly made enormous progress in his life, but for much of this book I felt like he wasn't really speaking my language. I love that he never genders God and is actually careful not gender the concept or correlate it with any particular religion. His rules, examples, and advice all sound solid to me. I liked it, I think I just prefer books with slightly less name-dropping, though I'm sure many would consider it establishing credibility. It had some concepts that I found usefu...more
Maxo Marc
I hate to say it but to me this book was unremarkable and it's him basically advertising the vegetarian lifestyle, yoga, and eastern philosophies.
Benjamin
Russell is an inspiration, a pioneer, a legend. I love him like was my own uncle and this book hit me deep. No matter who you are, whether you're a fan of hip-hop or not, the kernels of wisdom and truth in its pages can apply to everyone's life.

He shares the profound impact that yoga and meditation has had on his life, how it has informed both his business sense and his philanthropy. We could all learn to slow down and breathe.
Shanae
This was a very interesting read/listen. I learned quite a bit from Russell Simmons and definitely hope to make this one of my staple books. I expect to refer to this time and time again - it's full of so much useful information about simply achieving happiness. There is very little talk of personal finance but the info that Simmons gives is likely to help you succeed in all areas of your life. This is definitely a must read!
Guy
Aug 04, 2011 Guy added it
Besides the 'self-help' aspect of the book it was interesting to learn more about the life of Russell Simmons and the hip hop world. Russell Simmons is the older brother of Reverend Run from the hip-hop group Run DMC. Not all hip-hop is bad just like other things in life, you have to learn about differences in society to make your own judgments. Don't leave it up to the news to give you your view.
Yvette Porter Moore
Laws of Success is a book that hones into 12 steps of Achieving success. It is a book that every young person should read. It speaks to the hip hop age and to those trying to find their way. While we all have a purpose, it is in this purpose that we find our passions,and we believe in what we are called to do, and we just "Do It."

I truly enjoyed this read.
Qusay Fayoumi
Nice story, but reads like someone is talking, like Russell put a recorder that wrote his words.

It's inspirational, reminds you to keep a vision and not quit if you believe in what you do... Which should be doing you, not someone else's dream, with stories that happened to Russell himself with PhatFarm and other businesses.
Tara
Interesting to see what motivates and inspires Russell Simmons but too much examples based out of the hip hop world. I did like to see how Russell combines ideas for the reader (ie: what religions have in common). I ended up skimming the last few chapters. It was not as inspiring as I hoped - liked Kimora's book better.
Kim
I think that this book is a great resource for a very specific population. Those young people who can relate to the hip hop culture will find a lot of valuable inspiration for this work. I also found much in this book that was of value but I am definitely not its target audience.
Lisa
Finally!!! I made myself finish this book. It took almost a year, and I have to say the glowing review I heard was way off the mark. No, this book is not a wonderful, empowering book about finding success and happiness. I finished, didn't like it am that is it.
Paul Hosch
Great book. A little squishy on the spiritual side, but damn what a good book. Russell talks about not only his successes but his failures as well. Russell is similar to a modern-day Ayn Rand, in his philosophies. This is also a very good book for youngsters.
G. Tramaine Peoples
I must say I wasn't sure at first if I was going to enjoy a self help book written by a wealthy music mogul, but I must say it was journey well worth it. I took a lot of his advice and used them as stepping stones on the path to enlightenment..
Ty
This gave me a good insight on Russell Simmons life and mindset - Its good to know there are people like him out here, good book and good motivation. Honestly I was expecting a different approach but I'm glad I was wrong about what I was expecting.
Douglas
Jan 06, 2008 Douglas rated it 4 of 5 stars Recommends it for: Everyone
Shelves: self-improvement
An excellent excellent book... I bought the book not knowing what to expect, but I learned a lot about entrepreneurship and life in general from him. I would highly recommend you to read this book. It won't be time wasted.
Suzzette
Nov 14, 2008 Suzzette is currently reading it
It's off to a great start. It is very conversational and is an easy read. It is also quite inspiring. Although I am on page 13, I have read the foreword by Donald Trump and Russ' introduction.
Brandi Bates
I listen to this audio at least twice a month...sometimes allowing it to sooth me through the day while I write. Such an inspiration from the bottom straight to the top. I love contemporary yogis.
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Russell Simmons is an American entrepreneur and record producer. Simmons was the former owner of the pioneering hip-hop label Def Jam, a founder of Russell Simmons Music Group, and the creator of the clothing fashion line Phat Farm and the fragrance label Atman.

Russell Simmons is the fourth richest hip hop entrepreneur, having a net-worth estimate of $340 million, behind Jay-Z ($547M), 50 Cent ($4...more
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“A person's strength is to know their weaknesses.” 16 likes
“Giving, not trading or selling, is the basis of success. The most rewarding thing you can do is just to give the world something good. And ultimately you will be paid so much more for that gift than it you had tried to trade it for something else.” 3 likes
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