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<book id="2728">
  <title><![CDATA[Smart Mobs: The Next Social Revolution]]></title>
  <isbn><![CDATA[0738208612]]></isbn>
  <isbn13><![CDATA[9780738208619]]></isbn13>
    <image_url>http://photo.goodreads.com/books/1161517105m/2728.jpg</image_url>
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  <best_book_id type="integer">2728</best_book_id>
  <books_count type="integer">2</books_count>
  <default_description>&lt;I&gt;Smart Mobs&lt;/I&gt; takes us on a journey around the world for a preview of the next techno-cultural shift. The coming wave, says Rheingold, is the result of super-efficient mobile communications--cellular phones, wireless-paging, and Internet-access devices--that will allow us to connect with anyone, anytime, anywhere.

Rheingold offers a penetrating perspective on the new convergence of pop culture, cutting-edge technology, and social activism. He also reminds us that the real impact of mobile communications will come not from the technology itself but from how people use it, resist it, and adapt to it.</default_description>
  <id type="integer">6661</id>
  <media_type nil="true"></media_type>
  <original_language_id type="integer" nil="true"></original_language_id>
  <original_publication_day type="integer" nil="true"></original_publication_day>
  <original_publication_month type="integer" nil="true"></original_publication_month>
  <original_publication_year type="integer">2002</original_publication_year>
  <original_title>Smart Mobs: The Next Social Revolution</original_title>
  <rating_dist>total:122|5:34|4:46|3:33|2:8|1:1|</rating_dist>
  <ratings_count type="integer">122</ratings_count>
  <ratings_sum type="integer">470</ratings_sum>
  <reviews_count type="integer">240</reviews_count>
  <text_reviews_count type="integer">11</text_reviews_count>
</work>

  <average_rating><![CDATA[3.85]]></average_rating>
  <ratings_count><![CDATA[99]]></ratings_count>
  <text_reviews_count><![CDATA[10]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/2728.Smart_Mobs_The_Next_Social_Revolution]]></url>
  <authors>
        <author id="1863">
      <name><![CDATA[Howard Rheingold]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/1863.Howard_Rheingold]]></url>
      <average_rating><![CDATA[3.80]]></average_rating>
      <ratings_count><![CDATA[245]]></ratings_count>
      <text_reviews_count><![CDATA[34]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="240">
    <review id="23988404">
    <user id="1133221">
    <name><![CDATA[Misti]]></name>
    <location><![CDATA[Oakland, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1133221-misti?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[tech-junkies, history buffs, and creative thinkers]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jun 19 00:00:00 -0700 2008</read_at>
  <date_added>Sun Jun 08 09:50:49 -0700 2008</date_added>
  <date_updated>Sun Jun 22 16:28:23 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is a great way to introduce people to the programs and ideas possible with today's technology. Even though Rheingold wrote this foray into the world of Scandinavian and Japanese text messaging back in 2002, it appears the US still hasn't entirely caught up with them and a lot of the points he m...<a href="http://www.goodreads.com/review/show/23988404">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/23988404?utm_medium=api]]></url>
</review>
    <review id="76951653">
    <user id="840951">
    <name><![CDATA[Andrea]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/840951-andrea?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at></read_at>
  <date_added>Fri Nov 06 15:01:06 -0800 2009</date_added>
  <date_updated>Fri Nov 06 15:02:23 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book really opens your eyes to how technology is changing our society and the way we relate to people.  It was such a fun read.  The kind of information that would make for good conversation at a party or a social gathering.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/76951653?utm_medium=api]]></url>
</review>
    <review id="43265288">
    <user id="1654129">
    <name><![CDATA[Mfalco65]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1654129-mfalco65?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Aug 01 00:00:00 -0700 2008</read_at>
  <date_added>Fri Jan 16 12:40:10 -0800 2009</date_added>
  <date_updated>Fri Jan 16 12:41:35 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Rheingold always manages to stay at the cutting edge of emergent media and the exciting developments in the realm of digital collaboration. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/43265288?utm_medium=api]]></url>
</review>
    <review id="65236775">
    <user id="711673">
    <name><![CDATA[Scallet]]></name>
    <location><![CDATA[China]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/711673-scallet?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at></read_at>
  <date_added>Tue Jul 28 01:17:01 -0700 2009</date_added>
  <date_updated>Tue Jul 28 01:18:03 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[about mobile net,pervasive computing,and reputation system]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/65236775?utm_medium=api]]></url>
</review>
    <review id="32190715">
    <user id="732347">
    <name><![CDATA[Kelly]]></name>
    <location><![CDATA[Harvard, IL]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/732347-kelly?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Nov 10 00:00:00 -0800 2008</read_at>
  <date_added>Sat Sep 06 12:49:09 -0700 2008</date_added>
  <date_updated>Mon Nov 10 08:50:36 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Fine overview. Better than &quot;Crowdsourcing,&quot; even if they explore slightly different subjects - the premises are pretty similar. I am frustrated that a discussion of technology and how it impacts humans can ignore the work of Neil Postman. But perhaps that relates to a lot of what books in ...<a href="http://www.goodreads.com/review/show/32190715">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/32190715?utm_medium=api]]></url>
</review>
    <review id="537760">
    <user id="45676">
    <name><![CDATA[mcburton]]></name>
    <location><![CDATA[Ann Arbor, MI]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/45676-mcburton?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[yippies]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Mon Apr 02 16:13:54 -0700 2007</date_added>
  <date_updated>Mon Apr 02 16:44:02 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Remember the Flash Mob craze?  This is a nice exploration of the phenomenon, its technological origins and implications for the future.  While perhaps not as relevant or &quot;hot&quot; as it once was, the  thoughts on technologically inspired social phenomena (txt messaged organized resistance) are...<a href="http://www.goodreads.com/review/show/537760">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/537760?utm_medium=api]]></url>
</review>
    <review id="26496875">
    <user id="318380">
    <name><![CDATA[Brenda]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/318380-brenda?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Jul 06 00:00:00 -0700 2008</read_at>
  <date_added>Sun Jul 06 21:41:49 -0700 2008</date_added>
  <date_updated>Sun Jul 06 21:45:08 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book takes a look at the increasing popularity of mobile &quot;pervasive&quot; technologies and explores what the implications might be. <br/><br/>Do you know the impetus for the invention of eBay? A husband invented it because his wife collected Pez dispensers and wanted to exchange with oth...<a href="http://www.goodreads.com/review/show/26496875">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/26496875?utm_medium=api]]></url>
</review>
    <review id="244469">
    <user id="25009">
    <name><![CDATA[Matt]]></name>
    <location><![CDATA[Nashville, TN]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/25009-matt-bigelow?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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      </shelves>
  <recommended_for><![CDATA[geeks, nerds &amp; dorks]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Jan 01 00:00:00 -0800 2005</read_at>
  <date_added>Mon Mar 12 15:27:40 -0700 2007</date_added>
  <date_updated>Mon Mar 12 15:33:38 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Great Read<br/>Howard [http://www.rheingold.com]Rheingold explains why technology matters and what it means for human relationships. A bit thick on sociology at moments, but all in all he does an excellent job of distilling the academic speak to why it's important.  Great book.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/244469?utm_medium=api]]></url>
</review>
    <review id="40221048">
    <user id="1003210">
    <name><![CDATA[Megan]]></name>
    <location><![CDATA[Dallas, TX]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1003210-megan-mcdowell?utm_medium=api]]></url>
  </user>
      <rating>2</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Aug 01 00:00:00 -0700 2008</read_at>
  <date_added>Tue Dec 16 08:57:35 -0800 2008</date_added>
  <date_updated>Tue Dec 16 09:02:36 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book leans a bit toward the techno-utopian side of things, but is easy and entertaining to read. Rheingold focuses on specific ways technology is drastically changing (for the better) the ways in which we communicate, but glosses over the possible negatives.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/40221048?utm_medium=api]]></url>
</review>
    <review id="19036233">
    <user id="1038179">
    <name><![CDATA[Jb]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1038179-jb?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Sep 01 00:00:00 -0700 2005</read_at>
  <date_added>Sun Mar 30 17:20:34 -0700 2008</date_added>
  <date_updated>Sun Mar 30 17:21:43 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is a must read if you text message, e-mail etc. on your mobile device.  The author accurately, and in an almost visionary way, describes how communication technologies are changing social interaction - for millenials ... <br/><br/>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/19036233?utm_medium=api]]></url>
</review>
    <review id="35606173">
    <user id="1631551">
    <name><![CDATA[Nate]]></name>
    <location><![CDATA[Alexandria, VA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1631551-nate?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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        <shelf name="sociology" />
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jan 01 00:00:00 -0800 2004</read_at>
  <date_added>Fri Oct 17 21:04:19 -0700 2008</date_added>
  <date_updated>Fri Oct 17 21:05:20 -0700 2008</date_updated>
  <read_count>1</read_count>
    <body><![CDATA[Very good book, but perhaps I'm too close to the subject. I found it a little bit of a thin broth.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/35606173?utm_medium=api]]></url>
</review>
    <review id="78404812">
    <user id="2663465">
    <name><![CDATA[Kerry Tynan]]></name>
    <location><![CDATA[Calgary, AB, Canada]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2663465-kerry-tynan-fraser?utm_medium=api]]></url>
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  <read_at></read_at>
  <date_added>Fri Nov 20 02:50:33 -0800 2009</date_added>
  <date_updated>Fri Nov 20 02:50:35 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[]]></body>
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    <review id="77543081">
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    <name><![CDATA[Michael]]></name>
    <location><![CDATA[Minneapolis, MN]]></location>        
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  <read_at></read_at>
  <date_added>Thu Nov 12 08:06:23 -0800 2009</date_added>
  <date_updated>Thu Nov 12 08:06:23 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[]]></body>
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    <review id="77278707">
    <user id="1292215">
    <name><![CDATA[Bishuiyouyu]]></name>
    <location><![CDATA[China]]></location>        
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  <date_added>Mon Nov 09 20:12:15 -0800 2009</date_added>
  <date_updated>Mon Nov 09 20:12:15 -0800 2009</date_updated>
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    <name><![CDATA[Igor]]></name>
    <location><![CDATA[Ljubljana, 04, Slovenia]]></location>        
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  <date_added>Sun Nov 08 22:57:08 -0800 2009</date_added>
  <date_updated>Sun Nov 08 22:57:08 -0800 2009</date_updated>
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    <review id="76834357">
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  <date_added>Thu Nov 05 12:34:55 -0800 2009</date_added>
  <date_updated>Thu Nov 05 12:34:58 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[]]></body>
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    <review id="74891319">
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    <name><![CDATA[Neutrino123]]></name>
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  <read_at>Mon Oct 26 18:45:34 -0700 2009</read_at>
  <date_added>Sat Oct 17 23:27:38 -0700 2009</date_added>
  <date_updated>Sat Oct 17 23:28:00 -0700 2009</date_updated>
  <read_count></read_count>
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    <review id="74336668">
    <user id="2833539">
    <name><![CDATA[Stephen]]></name>
    <location><![CDATA[Airdrie, AB, Canada]]></location>        
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  <date_added>Mon Oct 12 18:31:17 -0700 2009</date_added>
  <date_updated>Mon Oct 12 18:31:17 -0700 2009</date_updated>
  <read_count></read_count>
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    <review id="74179135">
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    <name><![CDATA[E. Ilana]]></name>
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