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<book id="2618705">
  <title><![CDATA[Stop Stealing Sheep &amp; Find Out How Type Works]]></title>
  <isbn><![CDATA[0672485435]]></isbn>
  <isbn13><![CDATA[9780672485435]]></isbn13>
  <work>
  <best-book-id type="integer">378165</best-book-id>
  <books-count type="integer">3</books-count>
  <default-description>&lt;I&gt;Stop Stealing Sheep, Second Edition&lt;/I&gt; is a unique, entertaining, and educational tour through the most basic unit of written communication: type. World-renowned type experts Erik Spiekermann and E.M. Ginger explain in everyday laymen's terms what type is and how you can use it to enhance the legibility, meaning, and aesthetic level of your work. They elegantly touch on all aspects of typography, including the history and mechanics of type, how to train your eye to recognize and choose typefaces, and how to use space and layout to improve overall communication. Because type reaches across all boundaries and continually evolves, this edition is revised and updated to include new chapters on Web typography and other forms of online text display. You need no previous knowledge of typography to enjoy this book and apply its tenets to your daily work. A perennial bestseller since the first edition was published in 1993, &lt;I&gt;Stop Stealing Sheep&lt;/I&gt; will draw you in with its beautiful design and layout, which makes liberal use of more than 200 illustrations and photographs.</default-description>
  <id type="integer">368000</id>
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  <original-publication-year type="integer">1993</original-publication-year>
  <original-title>Stop Stealing Sheep &amp; Find Out How Type Works, Second Edition</original-title>
  <rating-dist>total:151|5:42|4:50|3:43|2:14|1:2|</rating-dist>
  <ratings-count type="integer">151</ratings-count>
  <ratings-sum type="integer">569</ratings-sum>
  <reviews-count type="integer">251</reviews-count>
  <text-reviews-count type="integer">22</text-reviews-count>
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  <average_rating><![CDATA[3.77]]></average_rating>
  <ratings_count><![CDATA[16]]></ratings_count>
  <text_reviews_count><![CDATA[7]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/2618705.Stop_Stealing_Sheep_Find_Out_How_Type_Works]]></url>
  <authors>
        <author id="959317">
      <name><![CDATA[E.M. Ginger]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/959317.E_M_Ginger]]></url>
      <average_rating><![CDATA[4.31]]></average_rating>
      <ratings_count><![CDATA[16]]></ratings_count>
      <text_reviews_count><![CDATA[7]]></text_reviews_count>
    </author>
        <author id="215417">
      <name><![CDATA[Erik Spiekermann]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/215417.Erik_Spiekermann]]></url>
      <average_rating><![CDATA[3.77]]></average_rating>
      <ratings_count><![CDATA[152]]></ratings_count>
      <text_reviews_count><![CDATA[22]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="251">
    <review id="45363973">
    <user id="1059616">
    <name><![CDATA[Elizabeth]]></name>
    <location><![CDATA[London, The United Kingdom]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1059616-elizabeth?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>1</votes>
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      </shelves>
  <recommended_for><![CDATA[graphic designers]]></recommended_for>
  <recommended_by><![CDATA[Amazon]]></recommended_by>
  <read_at>Thu Feb 26 00:00:00 -0800 2009</read_at>
  <date_added>Wed Feb 04 10:42:14 -0800 2009</date_added>
  <date_updated>Thu Feb 26 09:28:46 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[If you are interested in typography, but maybe weren't taught much about it in say, art school, then you'll love this book. Every page was a wonderful introduction to something I simply didn't know, but was completely captivated by...rather, many pages were - I do know what a descender is and how to...<a href="http://www.goodreads.com/review/show/45363973">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/45363973?utm_medium=api]]></url>
</review>
    <review id="61453130">
    <user id="2427815">
    <name><![CDATA[Matthew]]></name>
    <location><![CDATA[Roswell, GA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2427815-matthew-herring?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Feb 14 00:00:00 -0800 2008</read_at>
  <date_added>Sun Jun 28 20:15:02 -0700 2009</date_added>
  <date_updated>Sun Jun 28 20:19:55 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A very solid first look at the Fundamental rules of typography, geared toward those who are just getting their feet wet. This was the second book on type I was introduced to, in my Intermediate Typography class, and it stuck with me better than the first book on type I ever read. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/61453130?utm_medium=api]]></url>
</review>
    <review id="62156054">
    <user id="1783100">
    <name><![CDATA[Miriam]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1783100-miriam?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>1</votes>
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  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Sat Jul 04 16:55:54 -0700 2009</date_added>
  <date_updated>Sat Jul 04 16:57:34 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[One of my favorite books. It is a strange mix of graphic art and philosophy.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/62156054?utm_medium=api]]></url>
</review>
    <review id="49030285">
    <user id="2120475">
    <name><![CDATA[Kosh]]></name>
    <location><![CDATA[Cincinnati, OH]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2120475-kosh?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Jan 01 00:00:00 -0800 2003</read_at>
  <date_added>Thu Mar 12 08:47:22 -0700 2009</date_added>
  <date_updated>Thu Mar 12 08:47:46 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A good book on typography, if a little basic at times.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/49030285?utm_medium=api]]></url>
</review>
    <review id="56051500">
    <user id="1342825">
    <name><![CDATA[Manuj]]></name>
    <location><![CDATA[faridabad, India]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1342825-manuj?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>true</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[Everyone]]></recommended_for>
  <recommended_by><![CDATA[Seth Godin]]></recommended_by>
  <read_at>Thu May 07 00:00:00 -0700 2009</read_at>
  <date_added>Thu May 14 08:15:01 -0700 2009</date_added>
  <date_updated>Thu May 14 08:16:23 -0700 2009</date_updated>
  <read_count>2</read_count>
    <body><![CDATA[Amazing book on typeface-most creative.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/56051500?utm_medium=api]]></url>
</review>
    <review id="68844637">
    <user id="940800">
    <name><![CDATA[Erik]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/940800-erik-aagard?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at></read_at>
  <date_added>Tue Aug 25 11:44:58 -0700 2009</date_added>
  <date_updated>Tue Aug 25 11:44:58 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[amazing typography book]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/68844637?utm_medium=api]]></url>
</review>
    <review id="4840384">
    <user id="253907">
    <name><![CDATA[R.Friend]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/253907-r-friend?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="design" />
        <shelf name="typography" />
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Jan 01 00:00:00 -0800 1995</read_at>
  <date_added>Mon Aug 20 19:11:28 -0700 2007</date_added>
  <date_updated>Mon Aug 20 19:20:48 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Mandatory reading in second year graphic design studies, and rightly so, as it's a relatively basic introduction to the fundamental rules of typography. Or more specifically, the ones you're really, really not supposed to break. Ever.<br/><br/>In that regard, it's a bit more accessible to some; bu...<a href="http://www.goodreads.com/review/show/4840384">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/4840384?utm_medium=api]]></url>
</review>
    <review id="2673941">
    <user id="162085">
    <name><![CDATA[mLe]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/162085-mle?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="light_hearted" />
        <shelf name="worthy_reread" />
      </shelves>
  <recommended_for><![CDATA[designers and font fanatics]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Jan 01 00:00:00 -0800 2007</read_at>
  <date_added>Tue Jul 03 10:48:08 -0700 2007</date_added>
  <date_updated>Tue Jul 03 10:51:27 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[awesome!!  part typographical manual, part wit, part graphic illustration, this was a really fun and quite informative read.  it would make a splendid resource for the history of type, the different uses, examples, etc. etc.  good for all types of designers (no pun intended).  learned new things tha...<a href="http://www.goodreads.com/review/show/2673941">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/2673941?utm_medium=api]]></url>
</review>
    <review id="26366177">
    <user id="412991">
    <name><![CDATA[Babyanimals]]></name>
    <location><![CDATA[Brooklyn, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/412991-babyanimals?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="currently-reading" />
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Sat Jul 05 11:19:12 -0700 2008</date_added>
  <date_updated>Sat Jul 05 11:20:43 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I got a job teaching intermediate type at the art institute of tennessee- nashville, and i have to teach this book. i think i read it in college but i dont remember. principles are great, but the type they use in the examples is REALLY '90s!! Oh well... Nothing is completely timeless. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/26366177?utm_medium=api]]></url>
</review>
    <review id="19728075">
    <user id="734976">
    <name><![CDATA[David]]></name>
    <location><![CDATA[Nashville, TN]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/734976-david?utm_medium=api]]></url>
  </user>
      <rating>1</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jan 01 00:00:00 -0800 2004</read_at>
  <date_added>Tue Apr 08 11:12:31 -0700 2008</date_added>
  <date_updated>Tue Apr 08 11:14:43 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is one of the most useless books on Type I have ever read. Even a freshman design student would find this book ridiculously beneath them. There are a great many books on type and design out there. Read one of those books instead.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/19728075?utm_medium=api]]></url>
</review>
    <review id="20079515">
    <user id="540584">
    <name><![CDATA[Angie]]></name>
    <location><![CDATA[Columbus, OH]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/540584-angie?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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  <shelves>
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Sun Apr 13 15:30:04 -0700 2008</date_added>
  <date_updated>Sun Apr 13 15:36:44 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Freshman year of art school I thought this book was completely ridiculous (without having even cracked it open). Three years and one incredible instructor later, I was sold. I refer to this book all the time now...]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20079515?utm_medium=api]]></url>
</review>
    <review id="22128997">
    <user id="312507">
    <name><![CDATA[Belacqua]]></name>
    <location><![CDATA[Germany]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/312507-belacqua?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Mon May 12 23:53:28 -0700 2008</date_added>
  <date_updated>Tue May 13 00:00:09 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book doesn't explain how to fine-tune kerning in Illustrator or how to tell Arial from Helvetica. But there is hardly a better one to learn the really important lessons about typography from. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/22128997?utm_medium=api]]></url>
</review>
    <review id="16293386">
    <user id="230843">
    <name><![CDATA[Christine]]></name>
    <location><![CDATA[Torrance, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/230843-christine?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
      </shelves>
  <recommended_for><![CDATA[Graphic Designers and/or typomaniacs]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Sun Feb 24 20:58:03 -0800 2008</date_added>
  <date_updated>Sun Feb 24 21:01:48 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[If you are interested in Typography, this book is great! Erik Spiekermann and E.M. Ginger are Funny, intelligent and inspiring. I read it 3 times! I have been infected by typomania!]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/16293386?utm_medium=api]]></url>
</review>
    <review id="759683">
    <user id="61233">
    <name><![CDATA[Ram]]></name>
    <location><![CDATA[Calcutta, India]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/61233-ram-ray?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
      </shelves>
  <recommended_for><![CDATA[Anyone involved with design and the printed word.]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Jan 01 00:00:00 -0800 1999</read_at>
  <date_added>Tue Apr 17 10:15:36 -0700 2007</date_added>
  <date_updated>Tue Apr 17 10:20:42 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Haven't read a better book on type . . . wonderful introduction to fonts . . . just the right dose of history and background . . . profusely illustrated . . . brilliant.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/759683?utm_medium=api]]></url>
</review>
    <review id="36212801">
    <user id="1651236">
    <name><![CDATA[Kim]]></name>
    <location><![CDATA[New York, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1651236-kim-m-m?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="art_craft_design" />
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jan 01 00:00:00 -0800 2004</read_at>
  <date_added>Sat Oct 25 21:08:57 -0700 2008</date_added>
  <date_updated>Sat Oct 25 21:10:26 -0700 2008</date_updated>
  <read_count>4</read_count>
    <body><![CDATA[Great book for graphic designers about the rules and invisible reasoning behind great design. Excellent layout which expertly illustrates their point.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/36212801?utm_medium=api]]></url>
</review>
    <review id="32600140">
    <user id="960529">
    <name><![CDATA[John]]></name>
    <location><![CDATA[Centereach, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/960529-john?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Thu Sep 11 07:54:30 -0700 2008</date_added>
  <date_updated>Thu Sep 11 07:55:33 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Call me weird, but it was actually a fascinating read. I get sick of Times New Roman, and the design aspect is intriguing. I liked it.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/32600140?utm_medium=api]]></url>
</review>
    <review id="6803328">
    <user id="318424">
    <name><![CDATA[Hughes]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/318424-hughes?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
      </shelves>
  <recommended_for><![CDATA[design students]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Apr 01 00:00:00 -0800 2006</read_at>
  <date_added>Tue Sep 25 19:23:28 -0700 2007</date_added>
  <date_updated>Tue Sep 25 19:26:38 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Deals with how to use type in different settings (print/web), appropriateness and uses of various faces, and typographic standards.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/6803328?utm_medium=api]]></url>
</review>
    <review id="23874164">
    <user id="1212044">
    <name><![CDATA[Melanie]]></name>
    <location><![CDATA[New Orleans, LA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1212044-melanie?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Fri Jun 06 12:39:41 -0700 2008</date_added>
  <date_updated>Fri Jun 06 12:40:58 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I find this book to be an essential little staple in my collection of design books. About to read it for the second time.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/23874164?utm_medium=api]]></url>
</review>
    <review id="7229160">
    <user id="336511">
    <name><![CDATA[Jo]]></name>
    <location><![CDATA[Seattle, WA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/336511-jo?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[the  curious]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Oct 01 00:00:00 -0700 2007</read_at>
  <date_added>Wed Oct 03 17:31:52 -0700 2007</date_added>
  <date_updated>Wed Oct 03 17:35:51 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[I have read a small part of this over many days. It is always fasinating.<br/>Thanks for sharing Darrel:-)!]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/7229160?utm_medium=api]]></url>
</review>
    <review id="23522418">
    <user id="1102629">
    <name><![CDATA[Duncan]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1102629-duncan?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Mon Jun 02 10:26:24 -0700 2008</date_added>
  <date_updated>Mon Jun 02 10:26:49 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Good book on the esentials of typography. A must for designers.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/23522418?utm_medium=api]]></url>
</review>
    </reviews>
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