false http://photo.goodreads.com/books/1167772473m/25955.jpg 25955 14 The Medium is the Massage is Marshall McLuhan's most condensed, and perhaps most effective, presentation of his ideas. Using a layout style that was later copied by Wired, McLuhan and coauthor/designer Quentin Fiore combine word and image to illustrate and enact the ideas that were first put forward in the dense and poorly organized Understanding Media. McLuhan's ideas about the nature of media, the increasing speed of communication, and the technological basis for our understanding of who we are come to life in this slender volume. Although originally printed in 1967, the art and style in The Medium is the Massage seem as fresh today as in the summer of love, and the ideas are even more resonant now that computer interfaces are becoming gateways to the global village. 1003854 1967 The Medium is the Massage: An Inventory of Effects total:499|5:185|4:171|3:116|2:22|1:5| 499 2006 705 46 3 0 false false Thu Feb 01 00:00:00 -0800 1968 Wed Mar 18 11:54:28 -0700 2009 Wed Mar 18 12:04:44 -0700 2009 1 more...]]> 3 0 false false Fri Feb 06 00:00:00 -0800 2009 Fri Feb 06 18:04:26 -0800 2009 Fri Feb 06 18:04:26 -0800 2009 more...]]> 2 0 false false Sun Feb 15 00:00:00 -0800 2009 Wed Feb 18 17:03:22 -0800 2009 Mon Mar 02 16:44:10 -0800 2009 more...]]> 1 1 false false Wed Jan 01 00:00:00 -0800 1975 Sat Jan 26 08:09:27 -0800 2008 Sat Jan 26 08:10:12 -0800 2008 ]]> 4 0 false false Sun Sep 20 00:00:00 -0700 2009 Mon Sep 21 12:04:39 -0700 2009 Mon Sep 21 12:06:27 -0700 2009 more...]]> 4 0 false false Sun Jul 06 11:28:54 -0700 2008 Sun Jul 06 11:28:54 -0700 2008 more...]]> 5 0 false false Thu Oct 01 00:00:00 -0700 1970 Sun Apr 22 15:35:13 -0700 2007 Sun Apr 22 15:51:31 -0700 2007
He, of ...more...]]> 3 0 false false Mon Nov 24 00:00:00 -0800 2008 Thu Nov 20 19:44:21 -0800 2008 Mon Nov 24 11:43:08 -0800 2008 get all the parts of this book - am I just not enough of an academic? I appreciate the discussion of print media versus electric media, and how each causes differences in how we relate to each other within the society, but I'm pretty sure there are...more...]]> 5 0 false false Mon Jan 01 00:00:00 -0800 1996 Tue Feb 03 08:16:53 -0800 2009 Tue Feb 03 08:22:17 -0800 2009 message into a massage. More books could do well from their example. Amazing how well this book holds up considering that its ideas and images predate the I...more...]]> 4 0 false false Thu May 01 00:00:00 -0700 2008 Sun Jun 01 11:03:14 -0700 2008 Sun Jun 01 11:17:46 -0700 2008 more...]]> 5 0 false false Fri Sep 04 07:36:00 -0700 2009 Fri Sep 04 07:37:03 -0700 2009 0 0 false false Thu Jan 15 00:00:00 -0800 2009 Sun Jan 18 14:52:20 -0800 2009 Thu Jan 22 12:27:36 -0800 2009 4 0 false false Sat Dec 06 07:24:45 -0800 2008 Sat Dec 06 07:32:45 -0800 2008 5 0 false false Wed Jan 01 00:00:00 -0800 1997 Sat Mar 07 15:40:21 -0800 2009 Sat Mar 07 15:44:27 -0800 2009 4 0 false false Mon Dec 01 00:00:00 -0800 2008 Sat Jul 05 00:15:45 -0700 2008 Mon Dec 01 20:55:23 -0800 2008
This very nontraditional book in many ways prefigures the sort of "reading" experience one now gets through ...more...]]> 4 0 false false Mon Mar 30 11:39:32 -0700 2009 Mon Mar 30 11:40:23 -0700 2009 3 0 false false Sat Aug 15 00:42:24 -0700 2009 Sat Aug 15 00:42:37 -0700 2009 5 0 false false Mon Jun 01 00:00:00 -0700 2009 Wed Jun 10 11:35:08 -0700 2009 Wed Jun 10 11:36:29 -0700 2009 4 0 false false Mon Sep 01 00:00:00 -0700 2008 Mon Sep 01 05:39:16 -0700 2008 Mon Sep 01 05:43:51 -0700 2008 The Medium is the Massage. It was enjoyable, and seems fairly forward-thinking for 1967. I can see why it is so heavily cited in new media composition studies, and I enjoyed its collage multimodal style. There were various points where I thought McLuhan was ...more...]]> 0 0 false false Mon Jan 05 13:41:14 -0800 2009 Tue Dec 23 19:41:17 -0800 2008 Mon Jan 05 13:41:14 -0800 2009 http://www.goodreads.com/book_link/follow/8?book_id=25955