false 2498763 1 From the world-renowned trendspotting duo who has predicted everything from metrosexuality to the growth of global brands comes a new enlightening look at the future. Based on intensive research and interviews as well as the authors' real-world and business experience in locations across the globe, Next Now yields surprising conclusions about everything from work (the end of permanent full-time employment) to sex (disappearing gender boundaries) to business (the emergence of true one-to-one marketing and the birth of Chindia). Essential reading for managers, marketers, and just about everyone else. 2506083 27 11 2007 Next Now: Trends for the Future 0 0 2 0 0 0 false false Sat May 24 19:40:55 -0700 2008 Sat May 24 19:40:55 -0700 2008 0 0 false false Fri Mar 28 15:56:16 -0700 2008 Fri Mar 28 15:56:16 -0700 2008 http://www.goodreads.com/book_link/follow/8?book_id=2498763