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Real You Incorporated: 8 Essentials for Women Entrepreneurs

4.1 of 5 stars 4.10  ·  rating details  ·  21 ratings  ·  5 reviews
"Real You Incorporated "empowers women entrepreneurs. The book provides insights for women on how to discover and love their personal brand, and how to bring it into the market as a real business--unique and different. In the first section of the book, Find It Within You, readers will learn how to express internal personality, passions and essence to define the internal br ...more
Hardcover, 243 pages
Published February 1st 2008 by John Wiley & Sons
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Frances Flynn Thorsen
Great writers don’t just tell good stories. Great business writers don’t just map new roads to success and hawk their genius. Kaira Rouda knows that. Kaira Rouda is a great writer. She is a great writer because she reveals the reader to herself. I found myself in “Real You Incorporated, 8 Essentials for Women Entrepreneurs.” Kaira Rouda’s book revealed me to myself.

Rouda makes a promise in the first few pages:

“After reading ‘Real You Incorporated’ you will better understand your personal brand
Osiola Henderson
Real You Incorporated: 8 Essentials for Women Entrepreneurs is a great book. It is very easy to read and very inspirational. Furthermore, this book actually accomplishes what many other books attempt; it helps the reader to define their business in actionable and useful steps. From knowing yourself to defining yourself to creating your brand and articulating it and your passions to the world, Real You Incorporated helps the reader establish their foothold in the marketplace.

Although written for
We all have business brands, but we also have person brands. Author Kaira Sturdivant Rouda does a great job in forming steps on how to have a real, authentic You brand which is part of your business and personal brand.

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Decided not to read this book. It just didn't seem to fit any longer.
Nov 15, 2008 Jodi is currently reading it
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Thank you so much for visiting my author page! I hope you'll take a moment to visit my website - and to peruse my books. I love talking to book clubs, in person or via Skype. If you're interested, please let me know. For more, please visit my website
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