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Worst Ideas Ever: 42 Truly Terrible Decisions
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Worst Ideas Ever: 42 Truly Terrible Decisions

2.75  ·  Rating Details ·  8 Ratings  ·  2 Reviews
Bad ideas happen to anyone, but truly awful ideas live on forever.

Some bad ideas are infamous (remember New Coke or the XFL?), while others have managed to slip under the radar of public consciousness—like the in-car record player. But just because we’ve forgotten a bad idea doesn’t make it any less horrible. We all cringed when Michael Jordon announced he was leaving bask
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Paperback, 240 pages
Published August 4th 2015 by Skyhorse Publishing (first published February 5th 2013)
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Jeannie
Jun 13, 2016 Jeannie rated it it was ok  ·  review of another edition
From New Coke to the Yugo, "Battlefield Earth" to Prohibition, modern history is full of laughably bizarre ideas that have made for some epic fails. In fact, somewhere in this world there is actually a little boy named "Facebook". Perhaps he can befriend some of those crazily-named celebrity babies (Moses Martin, anyone?). In this collection of anecdotal insanity, Daniel Kline covers laughable attempts in sports, politics, media, and so much more. Hey Paul Blart, remember the Segway? Have you ...more
Corrie Beebe
Nov 10, 2015 Corrie Beebe rated it it was ok
Shelves: audiobook
We listened to 90% of this book on a drive home from Portland one day. It was pretty funny. The authors share a lot of humor throughout, and it was a fun walk down memory lane for us. At times, especially when talking about things like basketball it got a little long winded and preachy, a deviation from the bulk of the examples, but otherwise pretty funny.
The premise is bad marketing ideas mostly, exposed for the ridiculous ideas they are. New Coke, using a chihuahua as a marketing spokesdog fo
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Kristen
Kristen rated it liked it
Mar 14, 2016
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W rated it liked it
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Terri
Terri rated it really liked it
Jul 10, 2015
Dionis
Dionis rated it liked it
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Mari
Mari rated it liked it
Feb 08, 2015
Tomfinkle
Tomfinkle rated it it was ok
Nov 22, 2015
Jennifer Freestone
Jennifer Freestone marked it as to-read
Aug 08, 2015
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