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Selling: Powerful New Strategies for Sales Success
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Selling: Powerful New Strategies for Sales Success

3.82 of 5 stars 3.82  ·  rating details  ·  11 ratings  ·  2 reviews
Product and service buyers are more educated than they've ever been. People tired long ago of "sales pitches". As a salesperson, you've already been through Sales 101. This book takes you there and beyond.

This book explores the cutting edge of persuasive selling. This book isn't for salespeople stuck in tradition, but those who embrace the new, and implement the strategies

Hardcover, 225 pages
Published October 26th 2007 by Network 3000 Publishing
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Recommended by Professor Mark Ratchford
Harlan Goerger
Apr 19, 2008 Harlan Goerger rated it 4 of 5 stars
Recommends it for: anyone in business
Hogan and Lakhani have put together some good authors from various backgrounds. The material is easy to read and has good content.

Knowing several of the contributors personally, I know there is no BS here. What they say is what they do and it WORKS!

Want some advanced ideas on selling and persuading, get this book!
Donald marked it as to-read
Dec 07, 2014
Ritch Flynn
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Kevin Hogan is the author of 22 books. He is best known for his international best selling book, The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking.

In the past decade he has become the Body Language Expert and Unconscious Influence Expert to ABC, Fox, The BBC, The New York Times, The New York Post and dozens of popular magazines like Forbes,Investors Business Daily,InTouc
More about Kevin Hogan...
The Science of Influence: How to Get Anyone to Say Yes in 8 Minutes or Less! Covert Persuasion: Psychological Tactics and Tricks to Win the Game The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking Irrestible Attraction The Secret Language of Business: How to Read Anyone in 3 Seconds or Less

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