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Turning Ideas into Market-Winning Products: What You Need to Know to be a Product Developer, Manager, and Innovator. Create Success and Avoid Costly Mistakes. Save Time with this Guide.

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Looking for a simple overview of product development and management? Look no further. With this book, new product team members, managers, and innovation professionals will quickly access a concise, easy-to-follow guide that shows how successful teams develop new products that consumers love.

Chad McAllister’s 25 years of experience in product innovation are condensed into
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Kindle Edition, 216 pages
Published March 23rd 2014 by PIE Press
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