Although I feel that I could have gotten some interesting insights into the the ways that traditional PR practitioners have adapted to using social media in their work, I found the book to be moderately unreadable and I skimmed most chapters.

Rife with typos and poorly organized (one would think that a definition of "website" would naturally come before definitions of things one might find on a website, but this book proves that theory wrong).

Disappointed - editi More...