Most organizations are stuck in a rut. On one hand, they understand all the good things that will come with growth. On the other, they're petrified...
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reviews
Jul 21, 2010
Jordan
rated it: 
This group of short essays on being remarkable varies greatly in content, tone and style. Some essays were merely lists of big business vs. small entrepreneur, and many applied more to people who have to deal with corporate culture much more than I do. But because all the essays were short and self-contained, it didn't matter if all of them "spoke" to me equally. If one essay didn't seem to fit my needs, the next one likely did.
One essay in particular about discussing the wea More...
One essay in particular about discussing the wea More...
Oct 18, 2010
Ronald
rated it: 
What I didn't know was this book is actually a compilation of 33 authors, which includes Malcolm Gladwell, Guy Kawasaki and Seth himself. Some piece are stronger than others, while there are a few that are terribly weak and non-inspiring. It's difficult to enjoy this book due to its nature. There's no continuity between the chapters, and some barely stick to the theme.
Regardless, the book is for a good cause. All profit goes to charity. If you are looking for a book to get started to r More...
Regardless, the book is for a good cause. All profit goes to charity. If you are looking for a book to get started to r More...
Aug 25, 2011
Daniel
rated it: 
I wanted to like this book, because overall I think Seth Godin is brilliant. I enjoyed the first half of The Big Moo, but after that it became something of a chore to read, even at its short length. Too many of the anecdotes are the same message, dressed up in parable:
"Here's the story of So-and-so, who did something amazing and invented $foo when $foo didn't exist. And that's what you have to do, because your competition invented $foo yesterday and tomorrow $foo will be obsolete More...
"Here's the story of So-and-so, who did something amazing and invented $foo when $foo didn't exist. And that's what you have to do, because your competition invented $foo yesterday and tomorrow $foo will be obsolete More...
Jan 06, 2010
David
rated it: 
This is a great book. It's about 30 short essays by different "thought leaders" with suggestions on how to be innovative/remarkable. Really good stuff that is quick to read and will leave you thinking. Definitely worth a buy for entrepreneurs or anybody who wants to make more money and affect people in a positive way.
Feb 26, 2009
Kerry
rated it:
Compilation of 33 top business/non fiction authors. Loved how it was set up as essays without the credit of who wrote the essay. Thi swas a fun listen and offers as much for personal life as it does for business.
Sep 03, 2011
Cody
rated it:
Very inspirational read that includes stories and examples from tons of business owners/entrepreneurs and their experiences.
Apr 04, 2009
Richard
rated it:
Don't be misled by the blurb. This book is relevant to your personal life. The short, easy to read chapters will inspire you.
May 17, 2010
Sergei
rated it:
Definitely thought-provoking, although I didn't agree with many of the views/ideas.
Aug 31, 2009
Melita
rated it:
It's exciting! Can't wait to finish it...some of the writing are not even straight prose. It's written in play script, in a question and answer type, but I found a lot of the case studies useful too. There's a lot of voices here, as this is written by 33 people, but Alas! It's good voices.
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