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Guerrilla Marketing Weapons: 100 Affordable Marketing Methods
Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.
Paperback, 272 pages
Published
November 1st 1990
by Plume Books
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Not very worthwhile.
The origional "guerrilla marketing" book was good.
But Jay Conrad Levinson doesn't seem to have much else to say...
The origional "guerrilla marketing" book was good.
But Jay Conrad Levinson doesn't seem to have much else to say...
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