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Gamification at Work: Designing Engaging Business Software

3.63  ·  Rating Details ·  16 Ratings  ·  3 Reviews
Gamification is becoming a common buzzword in business these days. In its November 2012 press release, Gartner predicts that "by 2015, 40% of Global 1000 organizations will use gamification as the primary mechanism to transform business operations." In the same report, they also predict that "by 2014, 80% of current gamified applications will fail to meet business ...more
Paperback, 168 pages
Published May 1st 2013 by Interaction Design Foundation
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Carlos
Jun 23, 2013 Carlos rated it liked it
A practical how to Apply book about Gamification
Nicolò Pignatelli
Sep 13, 2015 Nicolò Pignatelli rated it really liked it
A good introduction to the gamification topic. As the book authors state, it's only a starting point because the field is still under heavy research and development. I appreciated the fact that every chapter has examples at the end.
Ari
Jan 14, 2014 Ari rated it liked it
not bad, not great.
Limited view on what gamification is, and could use a stronger grounding in theory
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