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The Field Guide to Typography: Typefaces in the Urban Landscape

4.06  ·  Rating Details ·  32 Ratings  ·  4 Reviews
From American Typewriter to Zapf Dingbats this highly engaging and fascinating visual reference helps novices and experts alike identify the typefaces we encounter every day. A quarter of a century ago hardly anybody knew what a font was, let alone the difference between Times Roman and Palatino. But in the present era of blogs, social media, and even a feature film ...more
Hardcover, 384 pages
Published September 25th 2013 by Prestel Publishing (first published January 1st 2013)
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mike
Oct 13, 2015 mike rated it really liked it
Think of this as "Applied Typography." Where most books for type geeks show page after page of quick brown foxes, "The Field Guide to Typography" shows each typeface in at least one native habitat. Clarendon? Waypointing signs in the U.S. national parks. Gotham? Obama's iconic advertising. Cooper Black? The easyJet logo.

It also shows overlaid comparisons of a handful of easy-to-confuse typeface pairs. (What's the difference between Arial and Helvetica anyway, and why does Arial even exist?)

This
...more
Chris
Oct 09, 2014 Chris rated it really liked it  ·  review of another edition
Shelves: reference, typography
Nowadays our familiarity with typefaces derives from the choices we have when writing electronic documents, such as Arial, Book Antiqua, Comic Sans, Courier New, Lucida Console, Palatino Linotype, Times New Roman, Verdana and so on. But did you know that there are well over 150,000 typefaces available, a number that grows with every day? And that many of these typefaces have been around in one form or another since at least the middle of the 15th century, when the printing press was introduced ...more
Chris Shepheard
Feb 15, 2014 Chris Shepheard rated it it was amazing
Excellent book, well illustrated and with good descriptions of the typefaces and their uses. Interesting interviews with type designers too.

Just one thing that would make it better would be a full font print of each example but I suspect this might have copyright/royalty implications.
Duncan Graham
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Penny
Oct 23, 2013 Penny rated it it was amazing
fantastic little reference book, a must have on my shelf
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Peter has over 20 years’ experience within the design industry following his graduation from Kingston University in 1992. Having worked as a designer and then creative director at a number of design consultancies, he went on to co-found in 2000 his London-based studio Grade. Peter has worked for a diverse and extensive range of clients over the years from The Barbican to Walt Disney and ...more
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