Methods of Research in Social Psychology
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Methods of Research in Social Psychology

3.9 of 5 stars 3.90  ·  rating details  ·  229 ratings  ·  12 reviews
Here is a detailed guide for students who will design and implement their own independent research. It examines the complete process of experimentation: asking the right question and translating it into a workable design, setting the stage for data collection, designing dependent variable measures, avoiding bias, conducting the post-experimental interview, and writing up t...more
Hardcover
Published November 1st 1989 by McGraw-Hill Humanities/Social Sciences/Languages (first published January 1st 1973)
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Katharina
(I've read a newer edition, not sure which though, just to keep that in mind.)

Great intro into Social Psychology! I've read it out of interest, not because I had to (okay, to be fair, the topic is related to my work) and although it took me a while to read, I really enjoyed it to the end. Like with every science book you can't take everything at face value. Not all studies mentioned and cited are well done and perfectly convincing, but all in all it gives a very good overview about the field of...more
Stacie
Reading this for my...wait for it....social psychology class.
Amanda A.
Didn't read this edition. Read the 5th edition http://www.amazon.ca/Psychology-Canad...

This was for Professor Page-Gould's class. She's a great prof. Good book.
Graham
An excellent book for formulating Hypotheses and Theories dealing from mood swings to aggression, relationships, majority and minority influence, although for this theory I felt it was floored and the two terms need to be re-catorgorised into one.The majority of case studies are conducted in the United States, so from my point of view, certain characteristics and mannerisms would not apply to my country, having said that 90% of individual behaviour is uniform across most countries of the world....more
Red Haircrow
Required reading, a required course. Overall you are presented with many of the theories psychology student would have already learned and become familiar with but also presented the specifics of how it relates to a newer branch. Of course, you have copious quotes from other material, studies and psychologists, but I found the authors commentary still too directed towards certain majority populations. Instead of being objective and merely presenting information, there was more of what seemed per...more
Dénes
This is hands down one of the most enjoyable psychology textbooks I've read, and it's also a very useful resource for undergrads. If you're considering a degree in (social) psychology, reading this book is a great way to get motivated.

The textbook is very accessible and full of helpful examples which help to emphasize the practical relevance of social psychology. The authors give a nice overview of the classical experiments you should know about, but also take time to explain some of the ongoing...more
Chrissy
I'll be honest, I remember so little about this textbook. I have neither complaints nor compliments to give it it, and I'm not sure that its complete lack of memorability in either direction speaks wonders about it. It DID teach me that social psychology is not at all for me, so that was good.
Dana_kendall
This is THE best treatment of experimental research methods from a social psyc perspective. (Kerlinger and Lee is excellent, also).

I have this as a required text for my Masters and Ph.D. Social Psyc course. It's a shame this book is out of print.
Dorothée
Excellent textbook. Super easy to read, very easy to study from. Almost an informal style. Perhaps a bit too much of repetition, but that saves you a lot of time as you barely have to study afterwards! ;)
Lilmissbookworm
This textbook is wonderful, about how behavior is influenced by the real or imagined presence of others or aka social psychology. How we are influenced by conformity, attraction, aggression, attitudes,
Anna
Przeczytałam tą książkę na studiach, żeby zdać egzamin. Cóż książka interesująca i na temat. Tylko że format pozwala tylko na czytanie jej w czytelni lub w domu.
Katie
A lot of great information, but at times, it could have been presented in a better format. Overall, a very good textbook.
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16166
Elliot Aronson (Born January 1932) is listed among the 100 most eminent psychologist of the 20th Century, best known for his Jigsaw Classroom experiments, cognitive dissonance research, and bestselling Social Psychology textbooks. He is the only person in the 120-year history of the American Psychological Association to have won all three of its major awards: For distinguished writing (1973), for...more
More about Elliot Aronson...
The Social Animal Nobody Left to Hate Not by Chance Alone: My Life as a Social Psychologist Readings about the Social Animal, Ninth Edition The Jigsaw Classroom: Building Cooperation in the Classroom

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