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The Manual (How to Have a Number One the Easy Way)
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The Manual (How to Have a Number One the Easy Way)

4.3 of 5 stars 4.30  ·  rating details  ·  189 ratings  ·  15 reviews
This is an unexpurgated reissue of the rare and long out-of print 'how to' book by Jimmy Cauty and Bill Drummond, aka The KLF, their 'Zenarchistic' step-by-step guide to having a number one single in the official UK charts. First published in 1988, this edition includes a new introduction by Jon Savage and an afterword by Bill Drummond, and explains all the steps needed to ...more
Paperback
Published June 1st 1990 by Beekman Books Inc (first published 1988)
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(showing 1-30 of 378)
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Daniel
A great analysis and insight into the music industry. Cauty and Drummond's writing style is humorous and peppered with just the right level of cynicism and the description of how their No. 1 "Doctorin' The Tardis" as The Timelords was created in the studio (i.e. with very little involvement by either of them) elevated this book far above conventional 'how to make it in the music industry'-type writing.
Andrew
As a guide to having a number one single, the book was obsolete within months of it's publication, but as a social commentary and an insight into a particular period of the history of pop (and let's face it, unless you were a member of German one hit wonders Eidelweiss, you had no intention of following the book's recipe for chart success and financial disaster), it made for fascinating reading, and held out the tantalising possibility of fame and fortune... or at least fame and bankruptcy.

With
...more
Greg
Aug 26, 2007 Greg rated it 5 of 5 stars
Recommends it for: Anyone who cares about pop music.
*I do not own this book. Amazon.com lists a paperback copy in "good" condition at roughly 1200 usd. There are numerous .txt and .html copies online. Deal.
From the introduction:

GUARANTEE - HOW TO OBTAIN IT

WE GUARANTEE THAT WE WILL REFUND THE COMPLETE PRICE OF THIS MANUAL IF
YOU ARE UNABLE TO ACHIEVE A NUMBER ONE SINGLE IN THE OFFICIAL (GALLUP) U.K. CHARTS WITHIN THREE MONTHS OF THE PURCHASE OF THIS MANUAL AND ON CONDITION THAT YOU HAVE FULFILLED OUR INSTRUCTIONS TO THE LETTER. TO RECEIVE THIS GUAR
...more
Jon Arnold
The KLF’s story of how they blagged their way to a No 1 in 1988. A lot of the specific advice is now outdated, but it’s still compelling as to how easy it was to manipulate the charts. The sickening suspicion remains that the era of chart manipulation, of multiple formats and airplay and hype generating sales, was ushered in by music business insiders reading this, the old story of outsider methods ultimately being adopted by the mainstream If there’s one thing that you can still take from it th ...more
Godzilla
"Be ready to ride the big dipper of the mixed metaphor. Be ready to dip your hands in the lucky bag of life, gather the storm clouds of fantasy and anoint your own genius"

From the opening lines of the book it's clear that this is not like any other manual.I'd wanted this book when it came out, but being an impoverished student at the time I missed out.

It's not dated particularly well, a fact which Bill Drummond concedes in the postscript to this edition, but the ideas are all coherent and to a c
...more
Jake
Acurate, still relevant, smart in all senses, and weirdly beautiful. And who's to say it won't be 1988 again next year?
Lanark McVie
Excellent. Very funny and gives depth and perspective.
Less_cunning
read this as a PDF. this book is mega-OOP. it is an interesting & slightly cynical look at the record industry in the late 80's. still relevant today though. it is a good primer. very informative. pop music can be reduced to a few small intagibles really but the trick is to get it to appeal to the masses. the KLF manual makes this process all the more easier to accomplish. it is all laid bare...
B. Jay
A witty and well-written overview of the UK music industry in the late eighties written by two veterans who had recently wormed their way to a number one hit, but who more tellingly did it again three years later with an international top ten hit. (#1 in UK, #5 US) Much of this advice very likely still applies 26 years later!
Dan Lee
Nearly 25 years old but still every bit as relevant today as it was back in 1988.
Danny Jumpertz
Essential birds-eye view look at the commercial music business.
Paul
a postcard from a simpler, more analog time. Inspiring stuff
Kober
A real eye-opener into current music business...
Jesper Sorensen
this is a must-own book. really
Nothanks
Hack the system!
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Anyone have a copy they'd like to lend/sell? 2 15 Nov 12, 2014 08:39AM  
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