Let's Get Visible: How To Get Noticed And Sell More Books (Let's Get Digital, #2)
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Let's Get Visible: How To Get Noticed And Sell More Books (Let's Get Digital, #2)

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4.36 of 5 stars 4.36  ·  rating details  ·  302 ratings  ·  100 reviews
Take your sales to the next level! The author of the award-winning, bestselling Let's Get Digital is back with an advanced guide for more experienced self-publishers.

There are over 1.5 million books in the Kindle Store, with thousands more added every day. How do you get yours noticed? Visibility isn’t a challenge that can be bested once - it requires continual work. But...more
116 pages
Published May 12th 2013 by Arriba Arriba Books (first published May 8th 2013)
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Let's Get Digital by David GaughranLet's Get Visible by David GaughranBook Blog Tours - An Essential Marketing Tool for Authors by Barb DrozdowichWhat's Your Author Platform? Create It, Understand It, Use It by Barb DrozdowichThe Author's Guide to Working With Book Bloggers by Barb Drozdowich
Books that Help Authors
1st out of 11 books — 2 voters
Let's Get Visible by David GaughranThe Wealthy Author by Joe GregoryAuthor 2.0 Blueprint by J.F. PennAuthor 101 by Rick FrishmanHow to Get Honest Reviews by Heather Hart
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1st out of 24 books — 3 voters


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J.F. Penn
Many books on marketing focus on the platform angle, how an author can distinguish themselves in the market. But at the end of the day, most readers don't care that much about authors - they just want entertainment or information. And Amazon will always sell more books that you can as an individual author - so understanding how to maximize your book's chance to stand out is critical and David's book offers in-depth tips for sorting this out. All authors should read and implement immediately!
Aubrey Hansen
Shout out to my producer Jordan Smith, who is rapidly becoming quite the ebook guru himself, for loaning this book to me!

If there's one thing this book did, it's restore my hope in my dreams. It is possible for small self-publishers without gargantuan budgets to "get visible" and gain consistent sales, and this book goes a long way in clearing the path to do so. This book doesn't cover all the aspects of book promotion in extensive detail, but rather focuses on the goldmine that is Amazon recomm...more
T.B. Markinson
While the book is targeted towards self-publishers who have more experience, I found the information insightful and encouraging. David doesn’t promise that if you follow a certain formula you’ll make millions. I despise those types of books. In fact he’s rather honest about his own trials and tribulations and how sometimes he gets jealous of other’s success. What he writes, though, makes sense. The first part of the book explains Amazon’s Algorithms. I know, when I first read that I ran for the...more
S.J. Pajonas
This was a great book for anyone who has published on Amazon and wondered how the heck it works. There are so many lists on Amazon: best sellers, movers & shakers, recommendations, popularity, etc. It's hard to know what they all mean and why. This book explains them all and then gives you ideas of how to hit the lists in your first month and stay visible to your intended audience. It also had great ideas on sales, doing free and 99c price pulsing, and where to advertise them.

A must-read fo...more
James Fant
When someone wants to talk to you about the highlights of their day, they usually want to tell you about the most interesting things that happened to them or the most interesting things that they did on that particular day. The highlights of the day for me litter the pages of David Gaughran’s “Let’s Get Visible: How To Get Noticed And Sell More Books (Let’s Get Publishing).” Over the course of two days, I read this book with the implicit intent of improving my marketing skill-set. I doing so, I...more
Claude Nougat
A must read for anyone with more than one book self-published and thinking of publishing more. It tells you in simple, precise language how to maneuver in the complex Amazon world, for example, clearly explaining the pros and cons of KDP Select and how to maintain your book's visibility in the Amazon rankings - making it clear that's where the real battle for virtual space really takes place. It has a very interesting chapter on e-book launch plus many other exceedingly useful tips.

If you are a...more
Yesenia Vargas
Not only will you learn the basics of how the Amazon algorithms work, you'll also gain much insight on how to increase your chance of making the Amazon bestseller list. David Gaughran is the go-to guy on this stuff. Hr definitely knows what he's talking about, explains it well, and shares extremely helpful resources and tips. Check out his other book, Let's Get Digital as well as his blog. Will be referring to this again and again.
Simon
David Gaughran's "Let's Get Digital" was the Bible for many of us who self-published our novels, and I am one of many who owe this author a debt of gratitude. Is the follow-up, "Let's Get Visible", as good? Well, no, but it's clearly written and worth reading for the tips it has on digital book promotion that can only help those of us still struggling to get the word(s) out. As sequels go this may not be Godfather II, but it's not Legally Blonde II either.
Gaughran goes in detail into how the Am...more
Anna Burke
A good overview of strategies to enhance visibility and promote book sales. Some interesting information about how the publishing industry works. In particular, how Amazon functions when it comes to categorizing and otherwise helping readers find books. Much of this information can be found elsewhere, for free, but it is helpful to have an overall framework for thinking about marketing and sales--the part of being an author that many of us like the least.
Nicole Ayers
I thought that Gaughran offered relevant advice to self-published authors. Navigating the maze of online publishing is intimidating, and Gaughran shares tips to sell as many books as possible. This book is a great read for authors who already have a couple of novels under their belt, which he states several times. I will be checking out Let's Get Digital to see what advice he shares with new self-published writers. The only drawback that I can see with this book is that Amazon frequently changes...more
Kate
It's nice to read a book about visibility that's so clear and well-researched. There are blog posts out there from people with theories on how Amazon's nefarious and mysterious algorithms are out to screw over lower-priced books, or other crazy theories on ways to get noticed. This book lays out the facts (as much as it's possible to know them) in a clear and concise way, and offers advice on how to use the system to gain visibility without resorting to "EVERYONE BUY MY BOOK AT 10:00 ON TUESDAY!...more
Grigory Ryzhakov
Let's Get Visible is David Gauchran's second book on publishing, a sequel to Let's Get Digital, and it is focused on strategies of promoting ebooks and improving book sales.
In my opinion, most of the book explores the common pitfalls of various book marketting strategies. Having been to several conferences for writers, I knew about 100% of what's in the book. There is no magic bullet. Perhaps, one single thing that will definitely help you to succeed in a commercial sense is publishing at least...more
Helmut
The book is concise, well-written, and to the point. The author provides up-to-date data, which has helped me to run a successful promotion.

It continues to be very valuable to me for getting visible. Check out the author - and you'll see he is successful in getting his own books visible as well. He also maintains a helpful blog. This is totally a white-hat book, which I appreciated a lot. I hope the author keeps it updated.
Anna Erishkigal
I had already picked up numerous marketing tips by reading the blogs and tips of my peers, but David Gaughran has collated and documented the mysterious algorithms in such a way as to make sense of the soup. This book is largely Amazon USA centric and only barely touches upon the other platforms and international markets, but it does not purport to be more than that in the book blurb, so I will give it 5 stars.
S.M. Reine
I spent most of my first year in publishing floundering, and I would have KILLED for a book like this at the time. It's a no-bullshit, intermediate guide to positioning one's books in the marketplaces. Any author can learn a lot from David Gaughran's Let's Get Visible - it's a fantastic, informative read.

Disclaimer: I am friends with David Gaughran's mustache. I'd like this book even if I weren't, though.
Linda Acaster
An indepth look at how to get your new book noticed among the crowd. Well worth the read, if a little daunting.
Emily Craven
Invaluable book for authors of all breeds (indie and traditional), really drilling down into the black box that is the Amazon recommendation algorithms. David is very clear, succinct, and enlightening in this quick, but worth every penny read.

My recommendation would be to check out his launch strategy section, he confirms my thoughts that it is better to have a staggered launch over several months than it is to go for one massive push.

If the big 5 publishers bothered to read and implement this...more
Jessie Donovan
I'm reading this late in the game and have heard most of this advice on podcasts and loops, but still, there was some useful information in here. My only concern is that due to the quickly changing nature of self-publishing, some of the information is out of date. The author mentioned "as of April 2013" a few times, and Amazon has tweaked things since then. For example, I'm not sure if free copies count anything toward the paid rankings anymore when you go from free back to paid.

I know the autho...more
Dave Versace
Author David Gaughran has put together a useful reference book for other aspiring self-published writers intent on getting the most out of their e-book sales. The bulk of the focus is on pulling apart the Amazon sales ranking mechanics and Gaughran has done an excellent job of explaining what's going on with Big A's systems, backed by some impressive analysis. His advice on making the most of price reductions and free periods, how to coordinate a launch to get the biggest impact possible and whe...more
Pauline
Ideally, I would wait to write this review until my book sales have increased exponentially and I’m sitting on a tropical beach, having retired from my day job. But it seems a little unfair to saddle Mr. Gaughran with that responsibility.

So, with that caveat, I am impressed. This book delivered what I wanted, was clearly laid out, and did not seek to ‘pad’ itself with fluffy irrelevance. Great use was made, too, of links to web resources and I appreciated the occasions when Mr. Gaughran simply p...more
Curtis Gedak
This book is an excellent continuation from Let's Get Digital. It covers some unique ideas on how to get your book noticed like using book categories to your advantage (assuming your book covers several categories). Though the book includes some time sensitive information, such as how Amazon's ranking system works, the writer does his best to caution that ranking systems can change and there may be new ways to get your book noticed. Overall a good read for authors considering self-publishing.
Joe
I've been waiting a long time for this book, and after reading it, I have to say it's been well worth the wait. David Gaughran breaks apart the Amazon ecosystem in a way that no other book does, analyzing the inner workings and showing some fascinating tactics. As someone who started self-publishing in 2011 and has published more than 14 ebooks, I can say that this is a must-read for anyone pursuing a professional career as a self-published author.

I do have a few minor quibbles, though. David fr...more
Carol Holland  March

I've read quite a few books on how to promote books on the Internet, and this one is different! I was pleasantly surprised at the depth of information contained here, especially the very clear explanation of how Amazon's rating systems work and how to promote a Kindle book using the tools available on the Amazon website and a little research. The author promised he does not advocate incessant tweeting or other spamming techniques, and he is as good as his word. He presents his information clearl...more
Riley Graham
This amazing resource for authors outlines several strategies authors can apply to help their books gain visibility during different phases of the publishing process. Some of the items discussed include how the Amazon algorithms and book lists work, which advertising options are worth investing in, and how to make BISAC categories work for you. The author does a superb job organizing a plethora of information in a way that is crystal clear and never too overwhelming.

There are things within and b...more
J. Bennett
David Gaughran writes a must-read for all indie authors. His emphasis on focusing energy on the places most likely to have the biggest affect on sales (i.e. Amazon) made intuitive sense to me. After reading so many blog posts and books about creating Twitter accounts and courting potential readers one by one, Let's Get Visible was refreshing. David has obviously done his research into the mechanisms behind Amazon and put all of his advice into practice. I feel like I have a much better understan...more
Nikki Jefford
Kudos to David Gaughran for his straightforward approach to getting your eBooks noticed. His tips make total sense. For example, my favorite, including a short note at the back of the book asking, nicely, for a review, posting a sign-up link to your newsletter and listing your other titles with links.

I also found his advice about trying different categories (that are still applicable, of course) useful to reach out to audiences that might not have noticed your books before.

And liked the advice a...more
Eileen Iciek
This amazing book should be handed to every writer or aspiring writer so that they can know what it will take to navigate the book industry these days. The book is geared more towards self-published authors (primarily those on Amazon), but even mainstream writers will find useful information in it. For example, one thing I learned is that the books in the top 5 Amazon spots are selling at least (and often much more) 3,500 books per day.

The only complaint I had about the book is that it containe...more
John
A great next step for people with some familiarity for the digital landscape (if you need a basic intro, see Gaughran's LET'S GET DIGITAL). The book focuses almost entirely on Amazon, but that's okay - as Gaughran notes, they have the lion's share of the market, and that's only likely to grow. Gaughran goes into impressive detail on the factors that go into an Amazon book's Sales Rank, Popularity, and ability to appear as a Mover and Shaker, among other hot lists. He then follows this with sever...more
Lee Dunning
As someone who has written a book and is interested in following the self-publishing route, I picked this book up in the hopes of learning how best to approach the promotion of said book. There is a lot of useful information contained in Mr. Gaughran's book, however he makes it clear from the start that you'll get more out of his techniques if you have several books out already, or can at least put several out in quick order. I am not in that group, as I just have the one at this point, however...more
Todd Utley
This book has been very helpful to me in getting started with the marketing aspects of being an author. Sure it's fun to write the book and it's fun to talk about it with your friends and family but then suddenly you want to sell it. You realize very quickly that you have no idea of how to do that. Unless of course you are a maketing wiz, which I am not. So I went on the web and started looking around. I also received advise from Mattew Mather (author of Cyberstorm) and these two together result...more
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David Gaughran is an Irish writer, living in Prague, who spends most of his time travelling the world, collecting stories.

He is the author of the South American historical adventure A Storm Hits Valparaiso and the short stories If You Go Into The Woods and Transfection as well as the popular self-publishing guide Let's Get Digital: How To Self-Publish, And Why You Should.

He runs the publishing blo...more
More about David Gaughran...
Let's Get Digital: How To Self-Publish, And Why You Should (Let's Get Digital, #1) If You Go Into The Woods Transfection A Storm Hits Valparaiso Mercenary

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