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Mobile Marketing: An Hour a Day
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Mobile Marketing: An Hour a Day

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3.4  ·  Rating Details ·  5 Ratings  ·  1 Review
A step-by-step guide to successful mobile marketing strategies

Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day series, this new book is full of advice, practical tips, and step-by-step tactics you can p
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ebook, 384 pages
Published December 19th 2012 by Sybex (first published January 1st 2012)
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Lisa
I learned a great deal about mobile marketing from this book, some of which I am already putting into practice. Although this text was assigned reading for a college course I took over the summer, I would recommend it to anyone who wants to learn more about this essential, emerging business and and how to develop actionable plans for marketing through mobile media.
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“partner, and before that, worked with Rachel as iCrossing’s vice president of corporate strategy. Noah has consulted for organizations as diverse as the Inter-American Development Bank, Oxford Analytica, and the United Nations Conference on Trade and Development (UNCTAD), for which he was appointed to chair the first ministerial meeting on information and communication technology (ICT) for development” 0 likes
“American History from Rutgers University and was awarded a Fulbright Fellowship to Brazil. He lives in Columbia County, NY, with his wife and two children, who have perfected the art of reimagining every remote control as an iPhone and every Etch-a-Sketch as an iPad. An avid distance runner, Noah has completed four marathons. He actively” 0 likes
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