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Business Exposed: The ...
 
by
Freek Vermeulen
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Business Exposed: The Naked Truth about What Really Goes on in the World of Business

3.83 of 5 stars 3.83  ·  rating details  ·  18 ratings  ·  1 review

Cutting edge, pithy and provocative, this is a no-holds barred analysis of business today that will entertain and appal you in equal measure.
This entertaining expose of the business world, reveals the scandals, quirks, counter-intuitive behaviour and downright silliness that make up business today. Based on rigorous research and verifiable facts, combining revelation, sto
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ebook, 256 pages
Published September 7th 2012 by Financial Times/ Prentice Hall (first published October 14th 2010)
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Jack Vinson
A fun read that describes a lot of backwards thinking in common beliefs in the world of business. A number of elements here have made me stop and think, "maybe this is why X is doing that odd thing in their business." The best part is that most of this is based on Vermeulen's review of academic literature, though I assume he is throwing in a lot of his own biases here in terms of what he reports..
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