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Business Exposed: The ...
Business Exposed: The Naked Truth about What Really Goes on in the World of Business
Cutting edge, pithy and provocative, this is a no-holds barred analysis of business today that will entertain and appal you in equal measure.
This entertaining expose of the business world, reveals the scandals, quirks, counter-intuitive behaviour and downright silliness that make up business today. Based on rigorous research and verifiable facts, combining revelation, sto ...more
ebook, 256 pages
Published September 7th 2012 by Financial Times/ Prentice Hall
(first published October 14th 2010)
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(showing 1-30 of 41)
A fun read that describes a lot of backwards thinking in common beliefs in the world of business. A number of elements here have made me stop and think, "maybe this is why X is doing that odd thing in their business." The best part is that most of this is based on Vermeulen's review of academic literature, though I assume he is throwing in a lot of his own biases here in terms of what he reports..