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New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development
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New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development

4.21 of 5 stars 4.21  ·  rating details  ·  153 ratings  ·  14 reviews
In sales, there's no such thing as forever. You need new customers and new business-all the time.
ebook, 241 pages
Published September 1st 2012 by AMACOM/American Management Association
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Nazrul Buang
Just finished reading "New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development" (2012) by Mike Weinberg. This is a highly recommended sales book that I have been meaning to pick up and read for a long time.

Mike Weinberg is a sales coach/consultant who is formerly an accomplished salesperson. Like a highly competent and focused salesperson, his book concentrates purely on crafting new sales. He doesn't mince his word and is very blunt and straightforward with h
...more
Kari Metzger
Yep - this book is 'the goods'. It gets efficiently to the heart of the matter - how to fill your sales toolbox in a way that allows you to find the right fit for your product with your customers, and to really understand their needs and work with them to solve them. This is particular good for the post-cold call, demo-stage of the customers relationship, where you are getting to know the customer's needs, and introducing how your product can solve their needs. Great for managers or individual s ...more
Jonathan Jones
Are you frustrated with books that over-complicate business issues and leave you with solutions and ideas that are overwhelming to implement?

Are you tired of reading books that preach concepts but don't give you actionable steps to build off the foundation they teach?

I think you'll find exactly what you're looking for with "New Sales. Simplified." by Mr. Weinberg, if:

You're looking for a practical way to overhaul your sales system and make it a mega success.

You need to establish a great sales c
...more
Adam
Excellent book! I've been a Sales Professional for almost 15 years and this book encapsulated all of the best practices I am aware of, and then some! Highly recommended for anybody in sales, that wants to take their craft (and income) to the next level!
Dave Warawa
An excellent book for salespeople and sales managers looking to get to the next level of revenue. A practical guide that when implemented properly, will increase your sales volumes. Highly recommended.
Dave Donarski
The author outlines and reinforces a straightforward approach to business development. There are no tricks or 'secret sauce,' just a sensible approach to helping others get what they want.
Adib Hakim
Mike Weinberg walks you through the principles you need to bear in mind when setting out to acquire new customers. For me, a simple read is a sign of something well written, and this book makes it easy on the reader by sharing real life sales experiences that one could easily relate to. Mike also points out mistakes that are commonly made in the sales processes which are easy to remember.

This structure allows you to reflect on your sales journeys and then identify changes that needs to be made.

I
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Torjam
Simple, straight forward advice for anyone in the sales profession. this is a worthwhile read for a beginner or for a seasoned professional.
Michael Siegel
Repetitive but a realistic guide in prospecting, creating a sales pipeline and finding new business.
Paul
Excellent book on new business development strategy. Perhaps a bit old school, but I enjoyed the insight into the strategies involved in new business development.
Steven Mcqueen
a must for sales and or sales leaders. Frank and honest methods for new business development.
Bryan J Harris
One of the best sales books I have ever read. Mike gives you practical advice and makes you start from scratch to re-evaluate and re-start the sales process from the necessary basics. This is a must read
Shawn Camp
Sep 25, 2013 Shawn Camp rated it 5 of 5 stars
Recommends it for: Anyone in sales
Shelves: read-2013
Probably the best sales book I've read this year. Everyone struggles with new business and Mike explains why and how to resolve the issue. Everyone in sales should pick this one up.
Rebecca
This was a good reminder of the importance of sales basics. It didn't include any flashy new approaches, or cover any new ground- but that's okay.
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“We’ll identify and select strategic target accounts that give us the best chance of winning. Then we’ll invest heavily in building the arsenal of sales weapons needed to successfully carry out the attack against our chosen targets. The three weapons most worthy of attention—the sales story, proactive telephone call, and the face-to-face sales call—are” 0 likes
“presenting is not the same thing as selling.” 0 likes
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