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Facebook Marketing for...
John Haydon
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Facebook Marketing for Dummies

3.28  ·  Rating Details  ·  85 Ratings  ·  9 Reviews
The bestselling book updated with all of the latest features and Facebook upgrades

This latest revision covers the newest Facebook tools and techniques, including how to use the Timeline for your business page and how to take advantage of third-party apps. It will also explore the psychology of the Facebook user, explain ways to build your fan base and increase brand awaren
ebook, 336 pages
Published January 19th 2012 by For Dummies (first published September 22nd 2009)
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Feb 01, 2016 Andrew rated it did not like it  ·  review of another edition
Shelves: business
This is the first time I've read a "for Dummies" book. I kind of figured it would be like this: bland writing, lots of repetition, and lots of sections for dummies ("how to create a Facebook profile" - errr, okay.)

Most of the info here could more easily be discovered and learned on Facebook itself. The interesting bits are unfortunately buried beneath boredom.
It's somewhat outdated; three years is a long time in the internet age. Hopefully I'll be able to put some of it into practice, because I did learn a few things.
Dec 26, 2012 Jennifer rated it liked it  ·  review of another edition
Shelves: 2012-reads
As with most Dummies guides, this one is well-done, and spends at least as much time on the whys of Facebook marketing as the how-tos. That dedication to offering a firm grounding in the very basics of marketing is what manages to keep it relevant, despite the fact that (less than a year after publication) a good deal of its FB pointers are obsolete due to the rollout of a little thing called Timeline. I'll admit I started to fade out by the end, but overall it was concise and well-written, and ...more
Not a good Marketing book, cause it lack of study cases. It is just like and IT book.
I did not find this helpful at all. It was so confusing it made me dizzy.
Aria Gmitter
Aug 20, 2013 Aria Gmitter rated it really liked it  ·  review of another edition
Read worthy. Wish I had read it a year ago when I was learning to use FB for business and writer platform development. This book is a time saver and even though some things have changed since the publication, it's still full of valuable info
Andrew Saul
May 13, 2012 Andrew Saul rated it really liked it  ·  review of another edition
Like any Dummies book it takes you from the very start of knowledge and builds quickly until you are approaching an expert level. The wealth of links and further suggested reading and research alone makes this worthwhile.
Antuan Simmons
I was impressed with the information on privacy laws that I always look over on Facebook. I'm more of marketing and promotion nut.
Rob Roy
Mar 05, 2011 Rob Roy rated it liked it  ·  review of another edition
Shelves: non-fiction
Got some good ideas, but we will see how good once I put some of them into practice.
Feb 05, 2016 PWRL marked it as to-read  ·  review of another edition
Shelves: 2015-new
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