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Consuming Angels: Advertising and Victorian Women
Timid and retiring, the Victorian housewife was an "angel in the house," or so says the stereotype. But when this angel picked up a popular magazine she saw in its advertisements images of Grecian goddesses, women warriors, queens, actresses, adventurers. Stylishly written and featuring a wealth of illustrations, Consuming Angels demonstrates how advertisements picked up ...more
Published July 1st 1994 by Oxford University Press, USA
(first published January 1st 1994)
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This book is well researched and entertaining. Advertisers then had pretty much the same approach to advertising as it exists today. Being the first book on advertising that I've read, it really opened my eyes to how people are manipulated by current media.