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The Ten Minute Marketer's Secret Formula
A guide to the simplicity and power of neighborhood marketing. This book explains in detail why mass-media marketing is a dead end, why the best marketing strategy is the oldest - building local customer loyalty.
Paperback, 269 pages
Published September 1st 2004 by Entrepreneur Press
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Often, new entrepreneurs spend a fortune on expensive mass market advertisements expecting that word will get out about their new business and customers will line up at their front door money in hand. Unfortunately, this situation rarely occurs. More often than not, mass market advertisements simply drain the pockets of the new entrepreneur while producing very little profit in return. The 10-Minute Marketer's Secret Formula: A Shortcut to Extraordinary Profits Using Neighbourhood Marketing ...more