false 1408757 1 <P>How "Aha!" really happens.</P><P>When do you get your best ideas? You probably answer "At night," or "In the shower," or "Stuck in traffic." You get a flash of insight. Things come together in your mind. You connect the dots. You say to yourself, "Aha! I see what to do." Brain science now reveals how these flashes of insight happen. It's a special form of intuition. We call it strategic intuition, because it gives you an idea for action-a strategy. </P><P>Brain science tells us there are three kinds of intuition: ordinary, expert, and strategic. Ordinary intuition is just a feeling, a gut instinct. Expert intuition is snap judgments, when you instantly recognize something familiar, the way a tennis pro knows where the ball will go from the arc and speed of the opponent's racket. (Malcolm Gladwell wrote about this kind of intuition in <I>Blink</I>.) The third kind, strategic intuition, is not a vague feeling, like ordinary intuition. Strategic intuition is a clear thought. And it's not fast, like expert intuition. It's slow. That flash of insight you had last night might solve a problem that's been on your mind for a month. And it doesn't happen in familiar situations, like a tennis match. Strategic intuition works in new situations. That's when you need it most. </P><P>Everyone knows you need creative thinking, or entrepreneurial thinking, or innovative thinking, or strategic thinking to succeed in the modern world. All these kinds of thinking happen through flashes of insight-strategic intuition. And now that we know how it works, you can learn to do it better. That's what this book is about. </P><P>Over the past ten years, William Duggan has conducted pioneering research on strategic intuition and for the past three years has taught a popular course at Columbia Business School on the subject. He now gives us this eye-opening book that shows how strategic intuition lies at the heart of great achievements throughout human history: the scientific and computer revolutions, women's suffrage, the civil rights movement, modern art, microfinance in poor countries, and more. Considering the achievements of people and organizations, from Bill Gates to Google, Copernicus to Martin Luther King, Picasso to Patton, you'll never think the same way about strategy again.</P><P>Three kinds of strategic ideas apply to human achievement:</P><P>* Strategic analysis, where you study the situation you face<BR>* Strategic intuition, where you get a creative idea for what to do <BR>* Strategic planning, where you work out the details of how to do it.</P><P>There is no shortage of books about strategic analysis and strategic planning. This new book by William Duggan is the first full treatment of strategic intuition. It's the missing piece of the strategy puzzle that makes essential reading for anyone interested in achieving more in any field of human endeavor.</P> 1399036 26 9 2007 Strategic Intuition: The Creative Spark in Human Achievement (Columbia Business School) total:12|5:0|4:1|3:0|2:0|1:0| 12 48 28 2 3 0 false false Sun Mar 16 11:07:55 -0700 2008 Sat Feb 23 07:25:58 -0800 2008 Sun Mar 16 10:50:50 -0700 2008 more...]]> 0 0 false false Thu Jan 01 00:00:00 -0800 2009 Tue Jan 20 14:13:12 -0800 2009 Tue Jan 20 14:13:54 -0800 2009 0 0 false false Fri Nov 06 08:58:25 -0800 2009 Fri Nov 06 08:58:25 -0800 2009 4 0 false false Sat Oct 17 14:55:07 -0700 2009 Sat Oct 17 14:55:07 -0700 2009 0 0 false false Mon Oct 12 17:12:11 -0700 2009 Mon Oct 12 17:12:13 -0700 2009 0 0 false false Fri Oct 02 07:32:58 -0700 2009 Fri Oct 02 07:32:58 -0700 2009 5 0 false false Sun Aug 30 10:12:39 -0700 2009 Sun Aug 30 10:12:39 -0700 2009 3 0 false false Wed Jul 08 10:09:53 -0700 2009 Wed Jul 08 10:10:00 -0700 2009 0 0 false false Fri Jun 26 12:21:48 -0700 2009 Fri Jun 26 12:21:48 -0700 2009 5 0 false false Tue May 12 21:48:28 -0700 2009 Tue May 12 21:48:39 -0700 2009 5 0 false false Thu Apr 23 05:43:55 -0700 2009 Thu Apr 23 05:43:59 -0700 2009 0 0 false false Thu Apr 16 13:40:11 -0700 2009 Thu Apr 16 13:40:11 -0700 2009 0 0 false false Sun Apr 12 16:34:46 -0700 2009 Sun Apr 12 16:34:46 -0700 2009 0 0 false false Sun Apr 05 10:03:54 -0700 2009 Sun Apr 05 10:03:54 -0700 2009 5 0 false false Sun Mar 22 00:35:00 -0700 2009 Sun Mar 22 00:35:00 -0700 2009 0 0 false false Fri Mar 20 23:58:31 -0700 2009 Fri Mar 20 23:58:31 -0700 2009 0 0 false false Wed Jan 28 00:13:43 -0800 2009 Sat Jan 31 21:12:56 -0800 2009 0 0 false false Sun Jan 25 15:18:54 -0800 2009 Sun Jan 25 15:18:54 -0800 2009 0 0 false false Sat Jan 10 13:16:53 -0800 2009 Tue Feb 10 10:05:53 -0800 2009 0 0 false false Sat Nov 08 16:12:31 -0800 2008 Sat Nov 08 16:12:31 -0800 2008