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  <id>1399976</id>
  <title><![CDATA[Syrup]]></title>
  <isbn><![CDATA[0670886408]]></isbn>
  <isbn13><![CDATA[9780670886401]]></isbn13>
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  <description><![CDATA[An over-the-top debut about a young wannabe buzzmaker who will do almost anything to get ahead and get a date, for fans who laughed out loud at Nick Hornby and Helen Fielding.  <br/> <br/>He's young, he's in LA, and he's trying to carve a path in the most powerful, corrupt, and insane industry in the world: marketing. So when Scat (you don't get far in this business as plain old Michael) is hit with a million-dollar idea for a new soda, he teams up with 6, a woman whose cold-blooded political skill is the perfect counterbalance for his naivete. While she knows all the angles, her own angles leave Scat sleepless. Together, can they hold on to the idea when the stakes are seven figures? Or will success remain one knife in the back away?  <br/> <br/>Outrageously funny, smart, and hip, <em>Syrup</em> is a one-gulp adventure through the sticky worlds of corporate and sexual politics. In the book everyone will want to read this summer, Maxx  (ne Max) Barry delivers a pitch-perfect sendup of our obsession with having it all. Self-absorbed and hilarious, Syrup is a <em>Bright Lights,  Big City</em> for the late 90s.]]></description>
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        <name><![CDATA[Max Barry]]></name>
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  <title>
    <![CDATA[Syrup]]>
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  <average_rating>3.91</average_rating>
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    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
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    <rating>5</rating>
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  <read_at>Sat May 27 00:00:00 -0700 2006</read_at>
  <date_added>Wed Nov 26 07:17:48 -0800 2008</date_added>
  <date_updated>Wed Nov 26 07:18:26 -0800 2008</date_updated>
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    <body><![CDATA[Syrup is another extremely quick read and a fabulous first book by Maxx Barry. He reverted to using “Max” as his first name for this other two books: Jennifer Government and Company. This book covers the story of Scat, a marketing graduate living in LA who believes in finding a million dollar id...<a href="http://www.goodreads.com/review/show/38686388">more...</a>]]></body>
    
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      <review>
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  <title>
    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
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    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[Anyone looking for a corporate satire]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Oct 01 00:00:00 -0700 2007</read_at>
  <date_added>Wed Dec 26 06:43:53 -0800 2007</date_added>
  <date_updated>Wed Dec 26 07:02:18 -0800 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is a short first person satire about breaking into Marketing and love after college.  The story follows Scat as he makes and loses a fortune in the soft drink industry, while learning life lessons: such as, your best friend is a traitor, the woman you love really loves you but is terrified of h...<a href="http://www.goodreads.com/review/show/11021889">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/11021889]]></url>
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</review>
      <review>
  <id>37883126</id>
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    <name><![CDATA[Chelsea]]></name>
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  <title>
    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>5</rating>
  <votes>0</votes>
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  <read_at>Sat Jan 01 00:00:00 -0800 2000</read_at>
  <date_added>Sun Nov 16 13:45:15 -0800 2008</date_added>
  <date_updated>Mon Feb 16 20:15:02 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Syrup was the first book that ever that made me laugh out loud. Even though I read it in high school, it's a frequent read of mine whenever I need a quick smile. It's delightfully cynical, though I don't know if I were reading it for the first time in my mid-twenties I would have been equally as exc...<a href="http://www.goodreads.com/review/show/37883126">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/37883126]]></url>
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      <review>
  <id>65845651</id>
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    <id>1568261</id>
    <name><![CDATA[Vita]]></name>
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    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>5</rating>
  <votes>0</votes>
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  <read_at>Fri Feb 20 00:00:00 -0800 2009</read_at>
  <date_added>Sun Aug 02 02:40:28 -0700 2009</date_added>
  <date_updated>Sun Aug 02 02:42:59 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Syrup is like a gorgeous, brainless model on cocaine having sex drinking Perrier in LA. Totally different in style from what I usually read, enough plot twists to keep you thinking and distinguishing characters with interesting personalities. + free lessons in marketing.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/65845651]]></url>
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      <review>
  <id>36647079</id>
    <user>
    <id>390565</id>
    <name><![CDATA[Carlo]]></name>
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  <title>
    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[Anyone with a sense of humour]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Oct 01 00:00:00 -0700 2008</read_at>
  <date_added>Fri Oct 31 14:53:03 -0700 2008</date_added>
  <date_updated>Fri Oct 31 15:52:19 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I was first introduced to Max Barry by the book &quot;Company&quot;. I fully enjoyed that one, and I fully enjoyed this one. He is a very clever author and I would love to know where he gets some of his ideas from!<br/><br/>I found the beginning of the book LOL hilarious, but then the laughter gav...<a href="http://www.goodreads.com/review/show/36647079">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/36647079]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/36647079]]></link>
</review>
      <review>
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    <id>1884689</id>
    <name><![CDATA[Amber]]></name>
    <location><![CDATA[Farmington, CT]]></location>
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  <title>
    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[Arianna Schlegel]]></recommended_by>
  <read_at>Thu Jul 02 00:00:00 -0700 2009</read_at>
  <date_added>Sat Jun 13 14:08:11 -0700 2009</date_added>
  <date_updated>Wed Jul 15 08:53:35 -0700 2009</date_updated>
  <read_count>1</read_count>
    <body><![CDATA[Max Barry does his thing and does it well. He offers an imaginative storyline, strange and intriguing characters and produces a book oozing with comedic wit. This is the second book of his that I have read (thanks to Arianna) and I have enjoyed them both. I would put this author and all his books on...<a href="http://www.goodreads.com/review/show/59539457">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/59539457]]></url>
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</review>
      <review>
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    <![CDATA[Syrup]]>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
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    <rating>5</rating>
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  <recommended_for><![CDATA[fans of Apathy]]></recommended_for>
  <recommended_by><![CDATA[Sarah Leavitt]]></recommended_by>
  <read_at>Mon Sep 14 00:00:00 -0700 2009</read_at>
  <date_added>Tue Sep 15 19:31:30 -0700 2009</date_added>
  <date_updated>Tue Sep 15 19:35:30 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Hi. larious. <br/>There's no way that some exec at Coke didn't read this before they launched Coca-Cola BlāK.<br/>I almost want to go read more about marketing but I think I'd rather just enjoy drinking my cokes, thanks.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/71363070]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/71363070]]></link>
</review>
      <review>
  <id>19222870</id>
    <user>
    <id>1046160</id>
    <name><![CDATA[Aj]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1046160-aj]]></link>
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    <book>
  <id type="integer">41315</id>
  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
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  <read_at></read_at>
  <date_added>Tue Apr 01 13:42:19 -0700 2008</date_added>
  <date_updated>Tue Apr 01 13:43:57 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Syrup by Maxx Barry is as good as an icy cold Coca Cola on a sweltering hot summer day. In other words, Syrup is satisfying! It’s a fun romp that takes well deserved swipes at marketing, Hollywood, ambition and corporate ethics. Amid the social commentary is a romantic plot that, while a bit one-d...<a href="http://www.goodreads.com/review/show/19222870">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/19222870]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/19222870]]></link>
</review>
      <review>
  <id>39756987</id>
    <user>
    <id>1228599</id>
    <name><![CDATA[Steve]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1228599-steve]]></link>
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  <id type="integer">41315</id>
  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>2</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at>Mon Dec 01 00:00:00 -0800 2008</read_at>
  <date_added>Tue Dec 09 22:45:38 -0800 2008</date_added>
  <date_updated>Tue Dec 09 22:45:38 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Quick read. Story mostly about people making the same mistake over and over. If you're have a shallow or bleak look about corporate America, you may like this more than I did. ]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/39756987]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/39756987]]></link>
</review>
      <review>
  <id>44590002</id>
    <user>
    <id>1099186</id>
    <name><![CDATA[Vince]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1099186-vince]]></link>
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  <id type="integer">41315</id>
  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Aug 10 00:00:00 -0700 2008</read_at>
  <date_added>Tue Jan 27 19:45:37 -0800 2009</date_added>
  <date_updated>Tue Jan 27 19:50:17 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Deceit, dishonor, lack of loyalty, integrity, and respect, sometimes the easiest part of advertisement is the idea.  I laughed several times reading this book. ]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/44590002]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/44590002]]></link>
</review>
      <review>
  <id>77107868</id>
    <user>
    <id>914979</id>
    <name><![CDATA[Don]]></name>
    <location><![CDATA[Royal Oak, MI]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/914979-don]]></link>
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  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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          </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Nov 09 00:00:00 -0800 2009</read_at>
  <date_added>Sun Nov 08 11:03:24 -0800 2009</date_added>
  <date_updated>Tue Nov 10 15:00:22 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Fun book.  Starts out strong and keeps a steady pace throughout.  Love the marketing that occurs right on the jacket, including the change from Max to Maxx.  Perception is reality.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/77107868]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/77107868]]></link>
</review>
      <review>
  <id>61387434</id>
    <user>
    <id>2467289</id>
    <name><![CDATA[Colin]]></name>
    <location><![CDATA[London, H9, The United Kingdom]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/2467289-colin]]></link>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto-M-111x148.jpg]]></image_url>
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  <id type="integer">41315</id>
  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="read" />
          </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Jun 28 00:00:00 -0700 2009</read_at>
  <date_added>Sun Jun 28 09:18:09 -0700 2009</date_added>
  <date_updated>Fri Jul 03 02:25:42 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Predictable all the way through as it portrays the path to corporate success in the Generation X like crazed world of LA (lala) marketing.  However despite this predictability it's strangely enjoyable. ]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/61387434]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/61387434]]></link>
</review>
      <review>
  <id>10241150</id>
    <user>
    <id>653338</id>
    <name><![CDATA[Trish]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/653338-trish]]></link>
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    <book>
  <id type="integer">1399976</id>
  <isbn>0670886408</isbn>
  <isbn13>9780670886401</isbn13>
  <text_reviews_count type="integer">8</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1223627337m/1399976.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1223627337s/1399976.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1399976.Syrup</link>
  <average_rating>3.70</average_rating>
  <ratings_count>20</ratings_count>
  <description>
    <![CDATA[An over-the-top debut about a young wannabe buzzmaker who will do almost anything to get ahead and get a date, for fans who laughed out loud at Nick Hornby and Helen Fielding.  <br/> <br/>He's young, he's in LA, and he's trying to carve a path in the most powerful, corrupt, and insane industry in the world: marketing. So when Scat (you don't get far in this business as plain old Michael) is hit with a million-dollar idea for a new soda, he teams up with 6, a woman whose cold-blooded political skill is the perfect counterbalance for his naivete. While she knows all the angles, her own angles leave Scat sleepless. Together, can they hold on to the idea when the stakes are seven figures? Or will success remain one knife in the back away?  <br/> <br/>Outrageously funny, smart, and hip, <em>Syrup</em> is a one-gulp adventure through the sticky worlds of corporate and sexual politics. In the book everyone will want to read this summer, Maxx  (ne Max) Barry delivers a pitch-perfect sendup of our obsession with having it all. Self-absorbed and hilarious, Syrup is a <em>Bright Lights,  Big City</em> for the late 90s.]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="read" />
          </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Jan 01 00:00:00 -0800 2003</read_at>
  <date_added>Mon Dec 10 17:22:53 -0800 2007</date_added>
  <date_updated>Mon Dec 10 17:23:14 -0800 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Barry's first novel also satirizes marketing run amok (in fact, he added an extra X to his first name because he thought it would be a funny jab at &quot;eXtreme&quot; marketing, but apparently no one really got the joke). The hero comes up with the concept for a new cola, to be sold in a jet black ...<a href="http://www.goodreads.com/review/show/10241150">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/10241150]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/10241150]]></link>
</review>
      <review>
  <id>30032208</id>
    <user>
    <id>146952</id>
    <name><![CDATA[Grumpus]]></name>
    <location><![CDATA[Bolingbrook, IL]]></location>
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    <book>
  <id type="integer">4132404</id>
  <isbn>0786161752</isbn>
  <isbn13>9780786161751</isbn13>
  <text_reviews_count type="integer">1</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1218642653m/4132404.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1218642653s/4132404.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4132404.Syrup</link>
  <average_rating>4.67</average_rating>
  <ratings_count>3</ratings_count>
  <description>
    <![CDATA[Lampooning corporate &quot;ethics,&quot; sexual politics and the marketing and film industries, this clever debut satire by 25-year-old Australian writer Barry will have readers nodding in agreement and quoting it to their friends. Ingenuous new marketing graduate Scat (he feels that his full name, Michael George Holloway, just won't do for a career in marketing) moves to L.A. hoping to become rich and famous. After he gets a million-dollar idea for a new cola product, cheeky and arrogant Scat approaches a beautiful, ruthless marketing manager named 6 at Coca-Cola. The new product's name is, hilariously, a &quot;dirty&quot; word, spelled unconventionally and in stylish font on a black can. But before Scat's cash cow can be milked, his roommate Sneaky Pete steals the idea, is hired by Coke, and soon holds the purse-strings for Coca-Cola's biggest marketing undertaking ever, a $140 million movie. The infuriated Scat joins forces with 6 to create their own, better movie, with a measly $10,000 budget. With Scat's creative ideas, 6's business acumen and the help of 6's film-major roommate Tina, and Scat's actress ex-girlfriend Cindy, they set out to beat Sneaky Pete at his own game. Scat and 6 have an affectionate, wary bond (even though Scat's crazy for her and she claims she's a lesbian), and together they nimbly dodge the clever, ever-surprising political landmines that Sneaky Pete sets in their path. In the end, Scat's na?vet? and creative enthusiasm help him win his dream and the girl. By that point, readers will be rooting for him and will know much more about the politics of business, films, marketing and sex.]]>
  </description>
  <published>1999</published>
</book>

    <rating>5</rating>
  <votes>0</votes>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Oct 01 00:00:00 -0700 2006</read_at>
  <date_added>Wed Aug 13 08:50:15 -0700 2008</date_added>
  <date_updated>Wed Aug 13 08:50:15 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[his is based upon the audio download from [http://www.Audible.com]<br/><br/>Narrated by:  Scott Brick<br/><br/>I work in a marketing department that is currently going through a branding initiative and this book was something I could relate to...just not on the scale of the book.  I found this b...<a href="http://www.goodreads.com/review/show/30032208">more...</a>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/30032208]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/30032208]]></link>
</review>
      <review>
  <id>75061284</id>
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    <name><![CDATA[Justin]]></name>
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  <title>
    <![CDATA[Syrup]]>
  </title>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>3</rating>
  <votes>0</votes>
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  <read_at>Tue Nov 01 00:00:00 -0800 2005</read_at>
  <date_added>Mon Oct 19 16:18:34 -0700 2009</date_added>
  <date_updated>Mon Oct 19 16:20:48 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[The only thing I didn't like was the interactions with the female character. I didn't think she was very believable or realistic.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/75061284]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/75061284]]></link>
</review>
      <review>
  <id>54358875</id>
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    <id>1944410</id>
    <name><![CDATA[Ashley]]></name>
    <location><![CDATA[Yuba City, CA]]></location>
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  <isbn>0140291873</isbn>
  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
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  <date_added>Wed Apr 29 08:51:08 -0700 2009</date_added>
  <date_updated>Wed Apr 29 08:51:51 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I got really really into this book. Its characters were interesting and the plot kept on moving. Very enjoyable.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/54358875]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/54358875]]></link>
</review>
      <review>
  <id>48288505</id>
    <user>
    <id>1491331</id>
    <name><![CDATA[Robert]]></name>
    <location><![CDATA[Philadelphia, PA]]></location>
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  <isbn>0670886408</isbn>
  <isbn13>9780670886401</isbn13>
  <text_reviews_count type="integer">8</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[An over-the-top debut about a young wannabe buzzmaker who will do almost anything to get ahead and get a date, for fans who laughed out loud at Nick Hornby and Helen Fielding.  <br/> <br/>He's young, he's in LA, and he's trying to carve a path in the most powerful, corrupt, and insane industry in the world: marketing. So when Scat (you don't get far in this business as plain old Michael) is hit with a million-dollar idea for a new soda, he teams up with 6, a woman whose cold-blooded political skill is the perfect counterbalance for his naivete. While she knows all the angles, her own angles leave Scat sleepless. Together, can they hold on to the idea when the stakes are seven figures? Or will success remain one knife in the back away?  <br/> <br/>Outrageously funny, smart, and hip, <em>Syrup</em> is a one-gulp adventure through the sticky worlds of corporate and sexual politics. In the book everyone will want to read this summer, Maxx  (ne Max) Barry delivers a pitch-perfect sendup of our obsession with having it all. Self-absorbed and hilarious, Syrup is a <em>Bright Lights,  Big City</em> for the late 90s.]]>
  </description>
  <published>1999</published>
</book>

    <rating>2</rating>
  <votes>0</votes>
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  <read_at></read_at>
  <date_added>Wed Mar 04 21:24:26 -0800 2009</date_added>
  <date_updated>Wed Mar 04 21:25:05 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Cute  idea  drawn out over an inordinate number of pages  with no real redeeming characters.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/48288505]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/48288505]]></link>
</review>
      <review>
  <id>40382008</id>
    <user>
    <id>1814129</id>
    <name><![CDATA[Eileen]]></name>
    <location><![CDATA[Vincentown, NJ]]></location>
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  <title>
    <![CDATA[Syrup]]>
  </title>
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  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>5</rating>
  <votes>0</votes>
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  <read_at>Thu Nov 01 00:00:00 -0700 2007</read_at>
  <date_added>Thu Dec 18 09:27:13 -0800 2008</date_added>
  <date_updated>Thu Dec 18 09:28:10 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I read this after I read &quot;Company&quot;. Really funny - again- for anyone in corporate America.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/40382008]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/40382008]]></link>
</review>
      <review>
  <id>57481471</id>
    <user>
    <id>2358518</id>
    <name><![CDATA[Anna]]></name>
    <location><![CDATA[East Lansing, MI]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/2358518-anna]]></link>
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  <isbn13>9780140291872</isbn13>
  <text_reviews_count type="integer">80</text_reviews_count>
  <title>
    <![CDATA[Syrup]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1169590538m/41315.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
  <votes>0</votes>
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  <read_at>Wed May 27 00:00:00 -0700 2009</read_at>
  <date_added>Wed May 27 07:06:23 -0700 2009</date_added>
  <date_updated>Wed May 27 07:07:03 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I'm a big fan of Max Barry, and I really enjoyed his first novel. Funny, short, and a great read.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/57481471]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/57481471]]></link>
</review>
      <review>
  <id>43382608</id>
    <user>
    <id>1564583</id>
    <name><![CDATA[B]]></name>
    <location><![CDATA[The United States]]></location>
    <link><![CDATA[http://www.goodreads.com/user/show/1564583-b]]></link>
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  <title>
    <![CDATA[Syrup]]>
  </title>
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  <small_image_url>http://photo.goodreads.com/books/1169590538s/41315.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/41315.Syrup</link>
  <average_rating>3.90</average_rating>
  <ratings_count>765</ratings_count>
  <description>
    <![CDATA[When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things--and suddenly Scat has to save not only his idea but his yet-to-be-realized career. With the help of the scarily beautiful and brainy 6, he sets out on a mission to reclaim the fame and fortune that, time and again, eludes him.<br/><br/>This brilliantly scathing debut is a hilarious send-up of celebrity, sexual politics, corporate America, and the fleeting status that comes with getting to the table first--before the other guy has you for lunch.<br/><br/>&quot;Seductively hip . . . Wickedly funny.&quot; --<em>USA Today</em><br/><br/>&quot;Scathingly funny.&quot; --<em>Fort Worth Star Telegram</em>]]>
  </description>
  <published>1999</published>
</book>

    <rating>4</rating>
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  <read_at></read_at>
  <date_added>Sat Jan 17 13:45:33 -0800 2009</date_added>
  <date_updated>Sat Jan 17 13:46:22 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A funny and hip book about 2 marketers trying to get their first big break.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/43382608]]></url>
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