Grow Your Profits: Online Marketing Secrets That Really Work

by Ms Hanan F Kattan

Are you spending money on online marketing but not seeing the returns you want? A few, clear processes can make online marketing create extraordinary profits for your business. If you want to know where to start with online marketing and to find the best ways to drive traffic to your site and convert it to actual sales and profits for your business, this book gives you all the methodology that our 80-strong team of experts have used to place 2000 businesses on page 1 of Google. But 'Grow Your Profits' is also about the crucial 'third step' of online marketing, the step most SEO companies ignore, and the one that inspired me to start Enlightenment Business Solutions - converting the extra traffic from your higher rankings into actual sales and profits for your business. How do you make sure you are attracting your ideal clients to your site? When they get there, what do you say to them to get them to buy from you? These are just a few of the questions I've tried to answer in Grow Your Profits. Here is to your success.

Genres: Business

208 pages, Paperback

First published January 9, 2012

Reviews

[Lucy · Rating 3 out of 5]

I was sent this book to review and I actually had no idea what the book was about prior to its arrival.

It is written by Hanan Kattan, a name our readers will be familiar with as she produced two of the best lesbian films of late with her wife Shamim Sarif - ‘The World Unseen’ and ‘I can’t even think straight’ (you can see our reviews here). So I naively assumed the book would be about a film, but no, it’s actually a great guide for all you entrepreneurs out there. It’s like a one stop shop for everything you need to know in this modern age for people who are starting their own business. I actually run two business http://www.lucyswebdesigns.co.uk/ and http://www.lovingsocialmedia.co.uk/ so this book was perfect for me. I have read quite a few of the books one is supposed to read when starting a business, the e myth and Napoleon Hill etc but what I liked about this book is that a) it’s all in one place and b) Hanan doesn’t waffle on. Sometimes I find a writer can go over the same point again and again and to be honest I lose the will to live, but with Hanan she is straight to the point, tells you what you need to do, how to do it with a few scant examples, job done and moves onto the next bit.

I must confess that I knew most of what is shared in this book already but I would have to really running the businesses that I do. However, there were also some great nuggets in the book that I intend to follow up on.

The new world is a scary one with all the things we need to do to keep up, but by reading this book Hanan makes it a little less scary.

[Jana Kovářová · Rating 3 out of 5]

The Grow Your Profits book is a way how to start with online marketing if you're for example an enterpreneur and you're interested in the basic tactics but it won't probably provide you with new information if you're a person doing marketing for living.