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Get More Referrals Now!
by Bill Cates
Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, reade ...more
Published March 30th 2004 by McGraw-Hill Companies
(first published January 4th 2004)
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