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The New Prince: Machiavelli Updated for the Twenty-First Century

3.30  ·  Rating Details  ·  56 Ratings  ·  3 Reviews
Niccolo Machiavelli's The Prince has been one of the most widely read and quoted book about politics during the past five centuries. But in the democracies of the information age, new ideas are needed to make government prosper through the next century. Now, Dick Morris, who contributed significantly to President Clinton's reelection in 1996 and, during the previous two de ...more
ebook, 264 pages
Published April 1st 2007 by Renaissance Books (first published June 1st 1999)
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Cody Sexton
Sep 20, 2014 Cody Sexton rated it really liked it  ·  review of another edition
This book, although slightly dated with it's examples and projections, can still deliver on strategy and substance. This is Machiavelli for a new generation.

...more
Dave Peticolas

A suprisingly optimistic and idealistic account of modern politics by the famous policital advisor.

Drew
Jan 12, 2009 Drew rated it really liked it  ·  review of another edition
great parallels with the original, relevant to our time
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Dick Morris, the President of Vote.com, was President Clinton's chief strategist and advisor in the 1996 campaign. He has handled the campaigns of a large number of American politicians including Trent Lott, William Weld, Pete Wilson and a whole lot of others. He's now a commentator on the Fox News Channel and writes a weekly column in the New York Post. He has written four recent books: Behind th ...more
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“Message is more important than money. Issues are more central than image. Strategy matters more than tactics. Positives work better than negatives. Substance is more salient than scandal. Issues are more powerful than image, and strategy more important than spin. The more partisan you are, the less effective you will be.” 0 likes
“Message is more important than money. Issues are more central than image. Strategy matters more than tactics. Positives work better than negatives. Substance is more salient than scandal. Issues are more powerful than image, and strategy more important than spin. The more partisan you are, the less effective you will be. Appeals rooted in generosity and the public interest do better than those which appeal to the voters’ self-interest. Voters want to hear about how to make their lives better, not richer. Values matter more than economics.” 0 likes
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