Organizations Don't Tweet, People Do: A Manager's Guide to the Social Web
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Organizations Don't Tweet, People Do: A Manager's Guide to the Social Web

3.95 of 5 stars 3.95  ·  rating details  ·  39 ratings  ·  12 reviews
Practical advice for managers on how the Web and social media can help them to do their jobs betterToday's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren't sure quite what to do about it or how it all relates to them. "Organizations Don't Tweet, People Do" provides managers in...more
Hardcover, 282 pages
Published February 28th 2012 by John Wiley & Sons (first published December 1st 2011)
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Euan Semple was the guest speaker at our (not exactly) annual work conference, earlier this year, where he gave an excellent talk about his experiences with social computing at the BBC. Semple was the guy who introduced social computing to the BBC – initially mostly under the radar – consequently he's one of the best placed people to talk about the potential benefits to both companies and employees of embracing social computing (and more open knowledge management practices in general). At the en...more
John Stepper
This is a very personal, almost intimate, book. The chapters on writing are clearly written by someone who loves and struggles with the craft (as almost all writers do).

The book delivers another useful perspective on re-humanizing companies and is a lovely read. (You can't help but like the author as you read the book. And when I saw him speak, it was with that same genuine, authentic, compelling voice in person, too.)

In his last blog post at the BBC, he mentions that much of what he cared about...more
Kristine Morris
As someone who works in the field of learning and knowledge management, Euan Semple’s book reinforces many things I already know, which admittedly is very nice but it goes beyond that—it certainly had lots to teach me. He has three main messages: 1) the heart of using social media tools within organizations is about learning. Used right, social media tools force you into a new way of working. At the most basic level it can provide workers a new way of understanding what it is they do and re-enga...more
Euan has been one of my favourite social media writers since I saw him speak a couple of years ago. In this book the reader goes on a voyage of discovery with him, reflecting the fact that the rules of social media are still being defined. Euan was one of the early adopters of social media though and so his experience and counsel are well worth reading for those interested in this area. If you like his stuff make sure you sign up for his regular newsletter too.
James Webster
I struggled to the end with this, annoyed and exasperated in equal measure. Euan Semple has a big idea (that organisations have nothing to fear from and everything to gain from social media use) and, even though this isn't a long book, seems to go on about it rather beyond what is justified. Perhaps, having come to the book on the strong recommendation of a work colleague, I expected rather more from this great social media authority. Still, a small number of ideas and possible practices that I...more
Euan Semple paints a very refreshing portrait of the future of work. In an increasingly connected world organizations and the people within them need to reinvent the way they work, manage, and interact with colleagues, customers and partners. I highly recommend Euan's book. I started reading it the same day I received it by mail, and I didn't put it down till I was halfway through.
Kristian Norling
Liked this book and the style it is written in. A good read and primer for managers and people that wants to understand and learn what social media really is about. Recommended.
Monika Gierszewska
Everything's pretty obvious if you're already a regular twitter user, but it's good for people only just starting
Monika Gierszewska
Good for people just starting out with corporate social media..
Andrew Doran
Good book for those looking at their firm ���going social���. I wish I had a few copies of this a couple of years ago when we started dabbling with internal status updates and links. Has motivated me to think about blogging again.
Alan Fricker
A lot that felt familiar as is generally the case for management books. Interesting to think about how things have moved on, or not, in different organisations as the impact of social tools continues to grow
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