Publishing is a rapidly changing business, and this readable and comprehensive reference is right in stepcovering operations, financial, and person...
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reviews
Jun 26, 2009
Adrienna
rated it: 
Wow, I have read other publishing books and this one is not only simple read...but has sample of contracts that no other publishing books have displayed. I have seen the copyright page, but also ISBN, contract analysis, etc. Good book if you are thinking of self publishing or becoming an independent entity. I will have to put this on my shelf in near future.
I will have to take notes.
I will have to take notes.
Jun 16, 2009
Georges
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Very good book for those planning to open a publishing house. Good advice and from practical to strategical this book covers several topics on the matter.
Sep 05, 2010
Jason
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Read for school, but a solid breakdown of the publishing industry for those who are looking into writing a book of any kind.
Jan 08, 2012
Drucilla
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Everything you ever wanted to know about creating your own publishing company. Enough said.
Jul 29, 2011
Very useful and clear. A must read for all those interested in publishing books!
Jul 11, 2009
Fred
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This gives a good overview of the business of publishing. I have used this in teaching.
Oct 19, 2011
Michael
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This is a comprehensive introduction to the publishing business. I read this for a class and found myself skimming more than I normally do (okay, I actually never skim), but this isn't exactly summer beach reading. The author offers plenty of business insights and relevant examples. Being new to the industry, I found myself not being able to entirely wrap my brain around a lot of it. But overall it is definitely a keeper for future reference.
Mar 25, 2009
A.M.
rated it:
For my class--MA Publishing--this book was absolutely essential, and a life-saver. Yes, we all go into publishing because we love reading, and like books, etc, but it is in the end a business first and foremost, something which no one should forget!
Very practical advice, a clear outline covering everything from sales pitches to production processes to cost saving techniques. Of course, being a student, I don't know how helpful this book would be to professionals.
Very practical advice, a clear outline covering everything from sales pitches to production processes to cost saving techniques. Of course, being a student, I don't know how helpful this book would be to professionals.
Feb 17, 2008
Victoria
rated it:
Worth reading. I don't like the bottom line, but it's the reality in this industry...
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