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Making Waves: How to Ride the Chaos with Direct Response Integrated Marketing
This book will Make Waves! Davies and Catling challenge you to change how you promote your company in new and exciting ways --Sir Tom Farmer "Perceptive insights into the world of marketing, brought to life in a straightforward practical easy read" --Steve Barrass, Thomas Cook The world of marketing is a turbulent place, moving at an incredible pace as trends change, zeitg ...more
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