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Global Search Engine Marketing: Getting Better Search Engine Results Around the World
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Global Search Engine Marketing: Getting Better Search Engine Results Around the World

3.57 of 5 stars 3.57  ·  rating details  ·  7 ratings  ·  4 reviews
Global Search Engine Marketing Use search to reach all your best customers--worldwide Don't settle for U.S.-only, English-only search marketing: master global search marketing, and reach
"all" your most profitable customers and prospects--"wherever they are " Leading global search experts Anne Kennedy and Kristjan Mar Hauksson identify all the challenges associated with gl
...more
Paperback, 320 pages
Published March 12th 2012 by Que (first published January 24th 2012)
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(showing 1-12 of 12)
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Keith Bryan
This book looks and sounds boring at first; however, it is actually pretty interesting to think about how the internet is being digested around the globe. If you bother to crack it open, you'll find that each country has a certain flavor of internet that they enjoy, and, many times, it is quite different from the American version. If you are particularly interested in global search engine marketing, then this is not a bad place to start looking, though I will say that the statistics in this book ...more
Rob Garner
Must have for international search marketers. I work for an international marketing agency, and bought a stack for our teams to help fill in the deep nuances of marketing in to a global audience.
Ali
Jul 21, 2013 Ali rated it 3 of 5 stars
Shelves: own
Helpful and well presented.
Nick
Nick added it
Nov 27, 2014
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Natalia marked it as to-read
May 09, 2014
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Global Search Engine Marketing: Fine-Tuning Your International Search Engine Results (Que Biz-Tech)

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