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Buyways: Billboards, Automobiles, and the American Landscape
The highway has become the buyway. Along the millions of miles the public travels, advertisers spend billions on images of cola, cars, vodka, fast food, and swimming pools that blur past us, catching our fleeting attention and turning the landscape into a corridor of commerce.
A smart, succinct, and visually compelling history of the billboard in America, "Buyways"...more
A smart, succinct, and visually compelling history of the billboard in America, "Buyways"...more
Paperback, 336 pages
Published
February 27th 2004
by Routledge
(first published 2004)
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