What It Takes: The Way to the White House by Richard Ben Cramer

Feb 07, 2012 A.J. Howard rated it 4 of 5 stars · review of another edition

Shelves: history, electioneering, finished-in-2011

I'm reposting this review today because the e-book version of this is on sale at Amazon for $2, or a .0005¢ per page. Tempting me to buy an electronic copy of a long book I've already read, that I probably won't ever read again.But if you haven't read this one, I really recommend it. Re-reading my review I found a handful of pretty bad grammatical mistakes, leading me to question my long-held disbelief in proof reading. Hopefully, corrected the most glaring one's and I apologize for not catching...more

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Oct 13, 2012 Ben rated it 5 of 5 stars · review of another edition

Shelves: favorites, history, politics

The unified theory of politics. Richard Ben Cramer’s “What it Takes” delves deeper in to the race for the president that most are willing to go. After explaining the de-humanizing concept of the bubble, that protective sphere where presidents are protected from the real world by the secret service, pollsters, wise men and others, Cramer wonders why ANYONE would ever want to run for, or be, president. Since any number of people do, Cramer studies six candidates running for their parties’ nominati...more

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Nov 18, 2010 Noah rated it 5 of 5 stars · review of another edition

This book is the opposite of a light read. It's not something you can just have on the nightstand and casually dip in and out of every once in a while. It's a book that you wrestle with and try not to get bucked off. That being said, it's probably one of my favorite books of all time. Even though the book is twenty years old, it feels totally relevant. Cramer does more than anyone else I've ever read to actually make sense of the absurd machine of modern American politics, to diagram how all the...more

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Mar 21, 2012 Mary Catherine rated it 4 of 5 stars · review of another edition

I came very close to giving this one 5 stars. If you are interested in politics, this book is for you. Many political experts consider it the best book ever written about a presidential campaign. It focuses on the 1988 campaign. My mom is a political junkie and I grew up watching the conventions. 1988 was the first year I really started to understand what was happening, so it was fascinating to read about it now as an adult.

It's also fascinating because of the people involved: George H.W. Bush (...more

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Jan 29, 2013 Lynn rated it 5 of 5 stars · review of another edition

Shelves: history, political

I am an election junkie. Every election year, I get passionate about the issues, and read up on the different candidates and fervently espouse my choices. So it was probably a given that I would love this book. However, I suspect many people less passionate about politics may love it as well.

WHAT IT TAKES is THE RIGHT STUFF of political tomes, an in-depth look at six candidates--George H. W. Bush, Bob Dole, Gary Hart, Michael Dukakis, Dick Gephardt and Joe Biden--and their quest for the Presiden...more I am an election junkie. Every election year, I get passionate about the issues, and read up on the different candidates and fervently espouse my choices. So it was probably a given that I would love this book. However, I suspect many people less passionate about politics may love it as well.

WHAT IT TAKES is THE RIGHT STUFF of political tomes, an in-depth look at six candidates--George H. W. Bush, Bob Dole, Gary Hart, Michael Dukakis, Dick Gephardt and Joe Biden--and their quest for the Presidency in the 1988 race. Cramer chronicled their ups and downs, their triumphs and struggles, with wit, detail and compassion. This book pulls no punches and spares no one, least of all the press.

You'll laugh when Bush throws out the first baseball at the National League Championship Series, or when Governor Dukakis tries to balance the Massachusetts six hundred million dollar deficit by reusing his predecessor's stationery. You'll get a lump in your throat when Biden loses his wife in an auto accident, or when Bush's daughter dies of leukemia. You'll feel pity when Gephardt realizes he can't win and cries in Jesse Jackson's arms. You'll be amazed at Dukakis's fiscal conservatism and Bob Dole's agitation to make it easier for the poor to get food stamps. You'll steam at Gary Hart's arrogance and stupidity in the Donna Rice scandal. You'll be inspired by Dole's determination to never give up after being seriously injured in WWII...and then disgusted at his second wife for using his campaign to fund her blind trust. Every possible facet of life is covered in the space of two years.

I actually came out of this book with a higher regard for some of the candidates than I'd had before, such as Dole, Bush and Biden. On the other hand, I now have a lower regard for Dukakis, not that I ever cared for him much. Also, don't get the idea that I changed my political views. This book helps me realize that even the candidates with whom I differ are real, sympathetic human beings, however. For that alone, I highly recommend it.(less)

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Apr 05, 2011 Merrill Clark rated it 5 of 5 stars · review of another edition

After Ben Smith of Politico out of the blue (lunch with the author) declared this book the best book on a presidential campaign, I had to read it. The book is about the 1988 Presidential election between George H. Bush and Michael Dukakis. In hindsight this campaign and the resulting presidency I think is viewed as a transition from Reagan to Clinton. Richard Ben Cramer is an excellent author, sometimes making up words that seem to fit in context. He does a great job at capturing the contenders...more

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Feb 04, 2008 Andrea rated it 5 of 5 stars · review of another edition Recommends it for: political junkies

Shelves: non-fiction, politics

This is the book that converted me from someone interested in the political process into a certified political junkie. It's a long, slow read, but fascinating. You'll never look at Bob Dole or Dick Gephart, not to mention Joe Biden, the same way again.

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Jan 29, 2008 Gwen rated it 5 of 5 stars · review of another edition

A friend gave me this book in college, and I quickly put it on the shelf and forgot about it. During some downtime, I read it. It's not a quick read by any means, but is a great one for anyone who loves the political process and presidential politics.

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Mar 14, 2013 Tanya rated it 5 of 5 stars · review of another edition

Wow. What a read! I am a longtime politics junkie, but had not read this until I read Cramer's obit in the NYTimes. It's a totally exhausting book, not only because of its length but, I think, because any of its protagonists would be exhausting to be with. There was also the teeny tiny print in the paperback I ended up reading after the library copy, summoned from the US Naval Base at Groton, CT, could not be renewed again. Interestingly, as I am a pretty committed Democrat, there were times whe...more

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Sep 20, 2012 Lori rated it 5 of 5 stars · review of another edition

This Is a book I read not listened to, it is a Long book but not a long slog. This book is about the 1988 race and is forerunner for the "Game Change" book about 2008 campaign. Anyone who reads this book would become enlightened as to the long difficult road to White House it was back in '88. Communication was limited, although that might seem advantage to the constant barrage of incoming the campaigns face now.
I cannot give Cramer enough praise for making the everyday drudge of the campaign fas...more

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Sep 13, 2012 Joshua rated it 5 of 5 stars · review of another edition

Even 20 years after publication, Richard Ben Cramer's What It Takes is a masterpiece. This is a must-read for all political junkies, especially those who (like myself) are not old enough to remember the 1988 presidential campaign. The story is at turns thrillingly political and deeply personal, as Cramer treats us to a multifaceted view into the lives of six candidates for the presidency (Bob Dole, George H.W. Bush, Michael Dukakis, Gary Hart, Dick Gephardt, and Joe Biden). The portrait Cramer p...more

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Jan 08, 2013 Michael rated it 5 of 5 stars · review of another edition

A commitment (over 1000 pages!) that is well rewarded. I don't know what Cramer's book has to say about our political era which seems so much more mean and angry than they one he wrote about in 1988, but I do know if you care about American history or American politics you must read this book at some point in your adult life. It's that brilliantly written. (and reported)

On a sadder note, Richard died just yesterday. He was a giant in my eyes. A man who change the room just by walking into it. I...more

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Apr 20, 2013 Joe Peta rated it 4 of 5 stars · review of another edition

Responsible for arguably the greatest piece of long-form journalism ("What do You Think of Ted Williams Now?") Richard Ben Cramer allied his same brand of character study to the 1988 primary season. His portraits of Bob Dole, George Bush, Joe Biden, Dick Gephart, Gary Hart and Michael Dukakis could function as stand-alone biographies. The portrayal of Bob Dole as an angry pirate (complete with "Arrgh") is priceless.

By the end of the book, the reader is left to conclude that outside of Gary Hart,...more

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May 16, 2013 Daniel rated it 5 of 5 stars

Shelves: history

"One of the things you realize fairly quickly in this job is that there is a character people see out there called Barack Obama. That’s not you. Whether it is good or bad, it is not you. I learned that on the campaign.” - President Barack Obama, speaking to Michael Lewis in October 2012

What It Takes is widely considered a classic among hardcore political buffs, campaign reporters and political scientists, on the level of Robert Caro's LBJ trilogy. Richard Ben Cramer has the less earth-shaking su...more "One of the things you realize fairly quickly in this job is that there is a character people see out there called Barack Obama. That’s not you. Whether it is good or bad, it is not you. I learned that on the campaign.” - President Barack Obama, speaking to Michael Lewis in October 2012

What It Takes is widely considered a classic among hardcore political buffs, campaign reporters and political scientists, on the level of Robert Caro's LBJ trilogy. Richard Ben Cramer has the less earth-shaking subject of the 1988 presidential election, and it might seem strange to dedicate 1100+ pages to a relatively unimportant election. (Cramer also largely omits the Jesse Jackson campaign, missing out on what's now considered a necessary precursor to Barack Obama's election.) But that's part of the secret genius of the book; this is a representative sample of a broader trend, and the larger picture of campaign season, in all its all-consuming insanity. A similar book could be written about 1968, or 2008, and the essential basis of the book would remain the same.

Cramer profiles six candidates: George H. W. Bush and Bob Dole for the Republicans, Gary Hart, Michael Dukakis, Dick Gephardt and Joe Biden for the Democrats. Cramer is a very insightful biographer, and I was impressed at how compelling he was able to make all six. An early pair of chapters recounting the World War II experiences of Bush and Dole, respectively, is a wonderful account of the American class experience during wartime. (Bush was a bomber pilot in the Pacific, and most of his wartime experience was pastries and volleyball games and the occasional terrifying bombing run; Dole was an infantry officer in Italy, meaning that he was basically target practice for German snipers and spent his free time eating cold beans out of a can and trying not to get trenchfoot.)

Cramer is also a very readable writer about campaigning, although if you thought his writing was purple I wouldn't argue. (So is Robert Caro, for that matter.) The first chapter of the book is about George Bush going to a baseball game to throw out the first pitch in 1986, which doesn't sound like much of a story. But in Cramer's hands it's both a blisteringly funny portrayal of the bubble (a Vice President doesn't go to a public place without the involvement of dozens of people for thousands of man-hours) and a sharp insight into Bush's personality. Cramer is even better with the big set pieces of the story, from Gary Hart being caught with Donna Rice (leading to a media siege that sounds frankly nightmarish) to the revelation of Kitty Dukakis' pill addiction.

What It Takes is about the American obsession with the Presidency, as seen by the people who aspire to the office. Americans, even very well-educated Americans, tend to reduce complex political situations to a very personalized story about the President. The current stalemate and broader institutional failure in Congress gets reduced to, Why won't Obama lead? Surely if he would lead, the votes would be there. Lyndon Johnson is elevated to a cornpone genius famous for 'the Treatment' that dominated all who came near him and through sheer force of will pulled the Great Society from Congress.

Of course, no real person is actually like that. So in Cramer's account, a presidential campaign is the art of seeming ever more like that person, by putting your whole life on display while simultaneously retelling it in mythic (and politically convenient) terms. (Think of Obama again, saying "In no other country on Earth is my story even possible.") Even for the healthy egos who run for President, the experience can be very alienating. Here's Dick Gephardt, on going into and out of the bubble:

No, they told you to be yourself, but they didn't want you to be like yourself. They wanted you to be like a President! They wanted you to be huge for them.
"I'll tell you the weird part--is when you stop. ... I was in Louisiana. Little town ... I don't think they'd had a Presidential candidate since, uh ... Millard Fillmore.
"So, I get there, and there's cops and motorcycles, and a limousine the size of Ohio. There's the Mayor, and marching bands ... and they treat me like the King of Spain.
"I do my speech, I get back in the limo, get to the airport ... and two hours later, I'm back in O'Hare ... hauling my suitcase off the place ... carry it half a mile ... I gotta wait in line for a lousy hot dog...
"All of a sudden, I'm back, I'm a ... a, uh..." He was hunting a word." "I'm a, uh... a shit-bum!

Of course, the national press plays a large part in whether somebody looks like a President or not, and Cramer is none too kind to them: cynical but prone to credulous groupthink, obsessed with "character" while reducing candidates to a few simple traits. George H. W. Bush had a WASP's breeding, an near-obsessive capacity for cultivating friends, and played the good soldier for Ronald Reagan to secure the nomination in 1988. The media took this to mean that Bush was a wimp, and was surprised to discover (in the general election, in Panama, in the Gulf War) that Bush was a man who could not lose a competition, who would not stop until his enemy had been defeated.

And the only way to win is to give up everything in its pursuit. "In the end, we have only one nonnegotiable demand for a President, the man we hire to watch the world at our backs: that is totality. ... We will not allow anything to be put ahead of it, not friends, family, nor certainly rosy self-regard ... nor ease, restoration of self--forget it!" It's an indication of Cramer's achievement that this seems like a minor tragedy.(less)

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Apr 14, 2012 Robert Morrow rated it 4 of 5 stars · review of another edition Recommends it for: Political Junkies

Written almost twenty years ago, Cramer's comprehensive story of presidential politics in 1988 gives the reader all they need to understand why the political system and the profession of journalism in the United States are irreparably broken. The book includes mini-biographies of most of the major players in 1988, their life's victories and tragedies and the transformation they underwent once they announced for President. Blind spots and weaknesses dominate these characters; it's a wonder that a...more

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Nov 22, 2011 William rated it 5 of 5 stars

Shelves: political-history, presidents, world-war-2, nook, favorite-books-of-2011

A magnificent, mammoth book of the 1988 presidential election that is as exhausting as it feels exhaustive. Following two of the race's Republicans (Bush and Dole) and four of its Democrats (Biden, Dukakis, Hart, and Gephardt), Cramer's book moves like a living beast from elections and events both past and present, from defining tragedy to personal triumph back down to popular failure. Evoking the accessible, stylistic journalism of Tom Wolfe, "What It Takes" removes any shine on the truths defi...more A magnificent, mammoth book of the 1988 presidential election that is as exhausting as it feels exhaustive. Following two of the race's Republicans (Bush and Dole) and four of its Democrats (Biden, Dukakis, Hart, and Gephardt), Cramer's book moves like a living beast from elections and events both past and present, from defining tragedy to personal triumph back down to popular failure. Evoking the accessible, stylistic journalism of Tom Wolfe, "What It Takes" removes any shine on the truths defining Presidential elections: The People are nobly minded but senselessly driven to push candidates to inhuman extremes of articulation, experience, exhaustion, and tolerance, and those candidates who survive to see the other side are often the worst of the presidential bunch -- runts that squeaked through the machinery of The Process to capitalize in the end game on a turn of phrase or slanted portrayal. For our time, the book offers fascinating fore-glances at contemporary players like George W. Bush and Joseph Biden, while rewriting some of the portrayals popularly discarded figures like Hart and Dole have received. (Jessie Jackson appears only briefly in "What It takes," but begs more attention as the Democratic candidate who attempts to go the distance -- to the convention floor -- against Dukakis -- A scene recently replayed in 2008 between H. Clinton and Obama.) I came away from this book with larger respect for players like Dole, Biden, and Hart, while utterly depressed by the successes of Dukakis and Bush, but the greatest loss is, of course, in the process itself: a grueling, digestive mindfuck that surgically swaps ego for substance and entrenchment for endurance. You gain the knowledge that there is probably no experience on the planet like running for America's president, and that so very, very few are up for the job -- not necessarily including all those who make it. This is the book to toll the beginning of the end to the American Century, for a country grown so large it can only eat itself alive.(less)

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Jul 11, 2012 Ben rated it 4 of 5 stars · review of another edition

I enjoyed and would recommend What It Takes, even as someone who is primarily a reader of fiction and - more pertinently - as someone who really has difficulty taking interest in politics (for all the myriad reasons one can presume). In that regard, the fact that I enjoyed this book is a pretty significant compliment to the Cramer's work.

I began this book with high expectations. I hoped it might address that problem of my not understanding politics: how could anyone take interest in a system whe...more I enjoyed and would recommend What It Takes, even as someone who is primarily a reader of fiction and - more pertinently - as someone who really has difficulty taking interest in politics (for all the myriad reasons one can presume). In that regard, the fact that I enjoyed this book is a pretty significant compliment to the Cramer's work.

I began this book with high expectations. I hoped it might address that problem of my not understanding politics: how could anyone take interest in a system where the best actors win, where mistakes occur all the time but can never be publicly acknowleged, and that - in general - seems very deceitful despite being what in many regards should be one of the most important systems for a person to participate in. I had high hopes that this book might show what it takes for an individual, both in the positive and negative senses, to believe he should dive into that imperfect system and what that system requires from them to succeed.

The book started out a little disapponting with regard to these hopes. The author's presentation seemed too much a story and not objective reporting. I hoped for the facts and a general scientific analysis of the kind of person who would run for President of the United States; instead, it seemed to be telling too many stories about the particular candidates, their parents, their grandparents - and, worst of all, wrapping them up into a little mantra or two (repeated often) that encapsulated each person (e.g. Bush is all about friends.) It made the candidates feel like characters, not people; which is precisely what I was hoping this book would get past.

Fast-forward about eight hundred pages and you hit upon a key virtue of the book: it's long. The sheer volume of text on each of the major candidates starts to overcome that sense of candidates as just characters. The amount of information the author provides starts to (but admittedly never completely) overwhelm the mantras. Some deeper sense of the candidates of the 1988 election starts to come out. From that collective, the reader then has a chance to extrapolate a bit about what kind of person runs for the highest office in the country and what that run for President does to him. For example, reading about the personal tragedies of Joe Biden (of which I was previously so ignorant) made me appreciate that there's a very real person behind that politician. I had gained a respect for an aspect of him that I never previously appreciated. His politics aside, the book certainly created more a person out of Joe Biden than a mere political character. In general, I was shocked at the amount of personal tragedies that were carried along the 1988 campaign trail. It turns out politicians aren't always just saints or scoundrels; like "real" people, they have problems of every sort, both in and out of their direct control.

By the end of the book, I still had the sense of a somewhat biased and simplified presentation. I also acknowledged that a completely objective presentation (a) would be virtually impossible given the author is reporting, at that time, on active and current politicians and (b) would result in something incredibly dry and boring, even were it possible. Nonetheless, as with any bit of politics, I do feel a sort of responsibility to attempt to read more about the candidates of the 1988 presidential election from other sources to at least get another perspective rather than directly inheriting any biases from What It Takes. The book tells a compelling story but sometimes it was hard to differentiate biased story from well-supported conclusion.

I have to say What It Takes was a very good book. It accomplished the surprising task of making me (apathetic about politics to the utmost) want to know more about current politics and the current election of 2012. I'm not a convert and would never want to follow the flips and flops of the act of daily politics, but at least it got my apathy off from the ground to the point where I want to know a bit more about the people in politics. For having accomplished that non-trivial task, I have commend to What It Takes as being quite a book.(less)

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May 19, 2008 Tim rated it 5 of 5 stars · review of another edition

Among all the books about presidential politics, this one is the best, not only because it is so well written, but because it achieves a level of research detail that qualifies something as history -- it is exhaustive.

But not exhausting!

The year is 1988, and we all know the result. But 1988 is in many ways an unremarkable year. It's like 1927 ... the great change has yet to occur, you can smell it in the air, and the politics of the time are stale with anticipation. 1988 is not a year that goes...more

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Mar 01, 2008 Don rated it 5 of 5 stars · review of another edition

Excellent,somewhat impressionistic reporting on the 1988 Presidential primaries. Focusing on Dukakis, Biden, Hart and Gephardt on the Democratic side, and Bush and Dole on the Republican side, this book gives a real feel for what the primary competition was like for these candidates.

Although over 1000 pages, it reads fast. Cramer goes back and forth between candidates and ranges back and forth over time, painting portraits of each person's personality,background and political history. Somewhat...more

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May 06, 2013 Kenny Cather rated it 5 of 5 stars · review of another edition

Shelves: american-history, presidential-campaign

This book is gripping, fascinating, wonderful...I will never find enough adjectives for it. I love this book. The author did tons and tons of research to truly flesh out some of the men who were in the Presidential campaign of 1988. I've discovered a new empathy for both George Bush and Bob Dole as well as being a bit sad Gary Hart killed his campaign so spectacularly.

This book is definitely for anyone who really enjoys politics.

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May 10, 2011 Kevin rated it 5 of 5 stars · review of another edition

Well, it's pretty amazing (1,047 pages of amazing, though). It's highly readable and does a fantastic job of depicting the interplay between presidential candidates, the media, and the public. The book covers 2 republican contenders and 4 democrats during the 1988 presidential primary season (from nomination to general is barely covered). Cramer, a Pulitzer prize winning journalist, goes into the candidates upbringing and family backgrounds, political histories, claims-to-fame, and personalities...more

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Jan 01, 2009 Trish rated it 5 of 5 stars · review of another edition

I was inspired to pick this book up again during the 2008 presidential elections, and I had a hard time putting it down. GREAT book for a political junkie. This book is rich and vivid with details, so you understand what a marathon a campaign really is. Although it is long, it is well worth your time. This book shows the influence of the political consultant/campaign staff.

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Jul 08, 2012 Anna Morozovsky rated it 3 of 5 stars · review of another edition

So, I didn't realize what I was getting myself into with the book - problem when you buy a kindle book - I didn't know how long (how very long) it was. The premise was interesting, but you have to be SUPER interested in politics and politicians (and how they got that way) in order to get through this book. I would have said I was one of those people, but this book was a slog - no two ways about it. Now that I'm done, I'm glad I read it - but that's all I can say.

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Jul 18, 2009 Split Foster rated it 4 of 5 stars · review of another edition

entertaining acct of '88 primary battle. as much about media themselves as it is about candidates. amazingly, David Foster Wallace wrote a very similar book (after reporting for the same magazine, Rolling Stone) that is 1,000 pp SHORTER than this one. fun to look for ads described herein on YouTube.

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Apr 29, 2013 Alanna rated it 5 of 5 stars · review of another edition Recommends it for: aspiring journalists, political geeks, fiction writers,

Shelves: history, political, favourites

Considered to be one of the best books about political campaigning ever written, What It Takes may disappoint readers who are looking for a formulaic examination of electoral politics. At roughly 1050 pages, this book has gone above and beyond it's proclaimed objective of answering "what makes a presidential candidate?". Instead, Richard Ben Cramer renders a portrait of his subjects (half-a-dozen presidential hopefuls for the '88 election) that is so thorough, so artfully crafted, their politic...more

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Jan 22, 2013 Geoffrey Rose rated it 5 of 5 stars · review of another edition

He's a bit too tough on Hart and Dukakis for my liking. And probably a bit too easy on Bush and Dole (though Dole's story will move you to tears) but the reviews are correct: this is one of the greatest books on American presidential politics. Highly recommended.

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Dec 29, 2012 Don Garvey rated it 5 of 5 stars · review of another edition

Best book about politics I have ever read. The author's insights into the minds of the candidates are amazing. It's quite long but I wouldn't have cut a single page. The biographical sketches alone are worth the price.

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Apr 01, 2012 Peter marked it as to-read · review of another edition

Shelves: history

To Read: "How do ordinary politicians decide they have the right stuff to reach the White House? ... Cramer's narrative takes the reader inside the personalities of these leaders with striking clarity..."

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Mar 21, 2011 Mike Mcgourty rated it 5 of 5 stars · review of another edition

seriously one of the best books i've ever read about politics. thorough look into why people run for president and what motivates them. a very quick read for its length and definitely worth the time.

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Nov 19, 2008 Chhaya rated it 4 of 5 stars · review of another edition

A fascinating look at the 1988 election from a candidate's eye view. Especially with so many of the players still around, it's been an instructive few months of election-fever.

Yes, it could've been shorter, it could've been organized a bit better with less switching back and forth from past to present, and it really could have used an index. The first 2/3 of the book is the reason to read it, after that it got to be repetitive at times.

That said, I highly recommend it as an excellent look at t...more

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