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Instant Advertising

3.52  ·  Rating Details ·  23 Ratings  ·  3 Reviews
From the international go-to guys in small business know-how:

Your source for the strategies, skills and confidence every business owner needs to succeed

Remember what it was like learning how to ride a bicycle? Now imagine how it would've been if you'd tried to do it blindfolded.

Pretty scary, right?

Yet, right now, all over the world, millions of men and women are trying to
Paperback, 271 pages
Published January 9th 2006 by McGraw-Hill Companies (first published December 19th 2005)
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Joel Warren
Feb 10, 2013 Joel Warren rated it liked it
A very detailed look at many aspects of advertising, lots of examples counter to what I thought.

Some parts seems a bit outdated, and some of the 'design' stuff made me cringe.
Tanya Black
I bought the entire series of Brad's books after reading "Billionairre in Training" and "The Business Coach".

The rest of the books in this series retouch on the basics laid down in "The Business Coach" and expand on some of the philosophies and strategies a little.

I don't think these books were created to work as part of an overall series but moreso as individual books independant of each other. The Business Coach summed them all up neatly without the padding.
Daniel G. Taylor
Mar 14, 2011 Daniel G. Taylor rated it really liked it
A basic primer on how to write ads for print, radio, TV and Internet that generate leads. I'm keen to give the ideas a shot.
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