false http://photo.goodreads.com/books/1181823709m/1199386.jpg 1199386 1 Frustrated that people seem unaware of your business? Maddened that your competitors are making more money for a worse product? Take charge of the situation and create your own alternatives. Examines 14 key marketing principles to enhance sales and looks at 100 instructive and revealing case studies. 1187511 1 6 2005 Do Something Different: Proven Marketing Techniques to Transform Your Business (Virgin Business Guides) total:1|4:1| 1 4 3 1 4 0 false false Sun Jan 20 00:00:00 -0800 2008 Fri Feb 08 07:06:36 -0800 2008 Fri Feb 08 07:09:25 -0800 2008 The last few chapters provide the best information that both amateur and experienced business owners can use to their benefit.]]> 0 0 false false Mon Oct 12 16:21:30 -0700 2009 Mon Oct 12 16:21:30 -0700 2009 0 0 false false Tue Jul 10 12:16:13 -0700 2007 Tue Jul 10 12:16:14 -0700 2007 http://www.goodreads.com/book_link/follow/8?book_id=1199386