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Bull's Eye Investing: Targeting Real Returns in a Smoke and Mirrors Market
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Bull's Eye Investing: Targeting Real Returns in a Smoke and Mirrors Market

3.68  ·  Rating Details ·  107 Ratings  ·  5 Reviews
The era of buying and holding stocks is gone -- and will not return for some time. Now is the time to learn to target where the market is going to be, not where it has been, so you can invest successfully. Financial expert John Mauldin makes a powerful, almost irrefutable case regarding the future direction of the markets. He then details a new approach to investing that w ...more
Paperback, 426 pages
Published May 19th 2005 by John Wiley & Sons (first published January 1st 2004)
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Steve Bradshaw
May 06, 2011 Steve Bradshaw rated it really liked it  ·  review of another edition
Shelves: investment
A solid book on stock market cycles that complements authors such as Shiller, Graham and Hussman (author of the Hussman Report) and provides a good counter to more bullish writers such as Jemery Siegel (Stocks for the Long Run). Includes great data and info graphics on investor performance and valuation cycles.

Convincingly argues against buy-and-hold index investing by showing that for 99% of investors it makes a big difference when they invest in the cycle; as few people truly have an investme
Jul 09, 2012 Grant rated it liked it
I read this book about 2005 or so. it really spoke to me regarding the "abundance of enthusiasm" and I have since followed Mauldin's e-letters "From the Frontline" and "out of the box" and read the updates on my many plane rides. Right now, he has done a 2 part "revisit" of this book (how many analysts do you know that actual go back and discuss how well they predicted things 10 years ago?). Not surprisingly, he has been right on about 90% of the time. We really are in a secular bear market. Thi ...more
Tyson Strauser
Jul 02, 2009 Tyson Strauser rated it really liked it
Mauldin is an important thinker and provided foreshadowing insight on how to navigate the most difficult economic crisis in the past 75 years. Written in 2004, Mauldin wrote, "Future stock market returns are likely to be severely below those of recent decades and the expectations of investors." Mauldin continues to provide relevant and timely insight to market participants. Keep your eyes open for the "Fourth Turning."
Feb 13, 2009 Lin rated it liked it  ·  review of another edition
Important read for any investor. If I had only followed some of his advise about the coming bear secular market, I would not have lost so much money when the market cratered last fall.
Jan 28, 2009 Ming rated it really liked it
Sweet book on the history of markets and some bold predictions for its time (i say its time, but its actually not that long ago). John Mauldin's very successful book (if you read his excellent newsletters, you should pick this up)
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John Mauldin is a renowned financial expert, a best-selling author, and a pioneering online economic commentator. His weekly e-newsletter, Thoughts From The Frontline, was one of the first publications to provide investors with free, unbiased information. Today, it is one of the most widely distributed investment newsletters in the world, translated into many languages. He is also the President of ...more
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