false <![CDATA[Excellence in Public Relations and Communication Management (LEA's Communication Series)]]> http://photo.goodreads.com/books/1181257748m/1133768.jpg 1133768 1 <P>This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: What are the characteristics of an excellent communication department? How does excellent public relations make an organization more effective, and how much is that contribution worth economically? The research team began its work with a thorough review of the literature in public relations and related disciplines relevant to these questions. What started as a literature review, however, has ended in a general theory of public relations, one that integrates most of the wide range of ideas about, and practices of, communication management in organizations.<br></P> 1120984 1 5 1992 Excellence in Public Relations and Communication Management (LEA's Communication Series) total:2|5:1|3:1| 2 8 6 0 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 0 0 false Thu Oct 01 09:19:13 -0700 2009 Thu Oct 01 09:19:17 -0700 2009 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 0 0 false Fri Feb 27 15:23:09 -0800 2009 Fri Feb 27 15:23:09 -0800 2009 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 0 0 false Sat Nov 08 23:59:38 -0800 2008 Sat Nov 08 23:59:38 -0800 2008 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 0 0 false Tue Oct 21 11:14:47 -0700 2008 Tue Oct 21 11:14:58 -0700 2008 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 5 0 false Fri Sep 25 16:11:36 -0700 2009 Sun Aug 10 13:10:55 -0700 2008 Fri Sep 25 16:11:36 -0700 2009 1133768 0805802274 9780805802276 2 0 Excellence in Public Relations and Communication Management (LEA's Communication Series) 4.00 http://photo.goodreads.com/books/1181257748m/1133768.jpg http://www.goodreads.com/book/show/1133768.Excellence_in_Public_Relations_and_Communication_Management 3 0 false Sat Sep 29 07:55:47 -0700 2007 Sat Sep 29 07:55:50 -0700 2007 http://www.goodreads.com/book_link/follow/8?book_id=1133768