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Harvard Business Review on Communicating Effectively
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Harvard Business Review on Communicating Effectively

4.17 of 5 stars 4.17  ·  rating details  ·  35 ratings  ·  3 reviews
Customize your delivery for maximum persuasive power.
If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.
This collection of HBR articles will help you:
- Pitch your brilliant idea successfully
- Connect with your audience
- Establish
...more
ebook, 256 pages
Published February 24th 2011 by Harvard Business School Press (first published January 1st 2011)
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Joey
It contains 10 essays on communications targeted to high level executives or managers.
1. Change the Way You Persuade. Teaches on how to deliver a good presentation to bosses. Author classified CEOs into 5 types. We have to tailor the preparation and delivery to different type of bosses.
2. Harnessing the Science of Persuasion. Author described 6 basic principles of persuasion - liking, reciprocity,social proof, consistency, authority and scarcity- and suggested respective ways executives can app
...more
Beenish
very informative! directly applicable towards ones work environment and helpful to tactical different personality types or to judge your audience
Sharon
This was excellent. Lots of great examples showing how to communicate with folks with various communication styles.
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