The Case Study Handbook: How to Read, Discuss, and Write Persuasively About Cases
If you're enrolled in an executive education or MBA program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and wr...more
Paperback, 288 pages
Published March 19th 2007 by Harvard Business Review Press
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